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BrandBase 的作品 WineStax 可堆叠红酒架

设计师 BrandBase 的作品 WineStax 可堆叠红酒架 荣获了极具声望的 2022 A' Design Award 银奖,竞赛类别为烘焙用具、餐具、饮具与炊具设计。


银厨具· 2022

WineStax 可堆叠红酒架

设计师: BrandBase

客户: BrandBase B.V.

厨具类别A' Design Award 银奖获奖者

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验证 #137924 的获奖状态

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设计作品

关于 WineStax 可堆叠红酒架

WineStax 是一款专为家庭使用而设计的可堆叠红酒架。每个单元均可独立使用,可存放三瓶葡萄酒。各单元之间以金属卡扣连接,使接合处几乎不易察觉,整套系统最多可扩展至十个单元。单个单元由两个三联六边形构件和一根两端带螺纹的连接杆组成,只需手工旋拧即可完成组装。六边形的造型赋予酒架轻盈而精致的外观。可扩展的系统让这款红酒架能够适应不同的空间环境与藏酒规模。

荣誉认可

关于A' Design Award 银奖

WineStax 可堆叠红酒架是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计WineStax 可堆叠红酒架将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。WineStax 可堆叠红酒架是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
WineStax is a wine rack which adapts to the user's needs and space. One unit carries up to three bottles and can be easily expanded up to ten units. Thanks to this expansible system every user has the freedom to tailor the wine rack to their interior while the product gives a subtle highlight to the wine collection. The racks connect with metal clips therefore the joints are unnoticeable. The hexagonal shapes give an ethereal and sophisticated appearance to the product.
尺寸与包装
Packaging size: 20,5 x 20,5 x 2,5 cm
Packaging weight: 334 g
Product size:19,5 x 19,5 x 16 cm
Product weight: 264 g
标签
Winestax, stackable, wine rack, home decor, kitchen accessory,
生产技术
The product has 4 main parts: 2 pieces of triple-hexagonal elements, a connecting pole with screw thread on both ends and additional metal clips which ensure the connection between the units.
设计挑战
The aim was to create a compact but expandable wine rack system while keeping the material usage and the productional costs low. During the research phase the goals have been expanded by including high aesthetic values and reduced packaging size. The purpose of these goals is to develop an affordable designer item and taking care of the sustainable aspects of the product.
研究
During explanatory and trend research the focus point was to bring alive our vision: creating a highly engaged, innovative home accessory which answers to a specific demand and its positioning in a hidden market gap. Our analysis focused on identifying everyday needs in our environment that haven't been fulfilled yet, and this process led us to the idea of a collectible and extendible wine rack.
灵感
The initiative of this project was to develop an innovative product for retail promotions to achieve driving repeat purchase behavior by making it highly collectible. This core idea has manifested in a useful home accessory, called WineStax. Each product is an independent unit with three bottle racks, but the units can be easily connected to each other. Therefore the system allows the user to expand his WineStax almost endlessly and this stackable wine rack can easily fit into any household.
项目周期
The project started in 2020 and the final product has been launched on the dutch market in September 2021.
操作流程
The product packaging contains a pole with threaded ends, two triple-hexagonal elements and the unit connecting clips. In the centre point of the hexagonal shapes there's a threaded hole. Simply screw the hexagonal elements to the end of the poles by hand and lay the bottles in the hexagonal shapes. Assemble another unit, place it next to the first one, align the hexagonal sides and pinch them together with the clips. The rack can be extended in length and height by further units.
专利
Copyrights: BrandBase, Mr. G.P. Alberts, 2021
团队成员
Director: Paul Alberts
Chief Operations Director: Inge Overtoom
Commercial Director: James Rankin
Creative director: Jesse Post
Strategy director: Klaas Engelsma
Digital Director: Wouter Hogeland
Innovation producer: Michiel Haverlag
Designer: Jeroen Coert
Designer: Rebeka Pakozdi
Traffic manager: Wim de Roos
Operations manager: Mark Edwards
Account manager: Miles Rankin
Administrator: Stephan Kraak
Project manager: Anne Gombert
Project manager: Renske Dilven

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