Seotun Saram Idanimọ Ile-iṣẹ láti ọwọ́ Yangji Kim jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2020 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran.
IdẹÀwòrán· 2020
Seotun Saram Idanimọ Ile-iṣẹ
látọ̀wọ́ Yangji Kim
Oníbàárà: Seotun Saram
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Àwòrán
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #91596Àpẹrẹ Náà
Nípa Seotun Saram Idanimọ Ile-iṣẹ
Seotun Saram jẹ idanimọ ile-iṣẹ fun iṣẹ kan ti n so awọn eniyan ti n wa iranlọwọ pọ pẹlu awọn onimọran alamọdaju. Orukọ naa tọka si ẹnikan ti ko tii ni ọgbọn, ati ọrọ-agbekalẹ naa sọ pe gbogbo eniyan ni ń bẹrẹ pẹlu àìmọwe. Itan aroso kan ṣàpèjúwe ilana ìmọràn fún awọn eniyan ti kò mọ̀ nípa ìmọràn. Itan naa ni awọn ohun kikọ meji: Seotun, olùmọ̀ràn kan tí ń rìn kiri, àti Gobukki, olùmọ̀ràn kan tí ó lọ́ra ṣùgbọ́n tí a lè gbẹ́kẹ̀lé. Ẹ̀wà oníyẹ̀wù ti bébà, aláwọ̀ búlúù dúdú oníwúrà ti ọ̀run alẹ́, àti àwọn àmì tí a fi ọwọ́ yà ni wọ́n para pọ̀ jẹ́ ètò wíwo. Ète náà ni láti fi ìmọràn hàn gẹ́gẹ́ bí ohun tí ó jẹ́ ọ̀rẹ́, gbóná, àti ààbò.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Seotun Saram Idanimọ Ile-iṣẹ jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Seotun Saram Idanimọ Ile-iṣẹ yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Seotun Saram Idanimọ Ile-iṣẹ ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' We made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Ìwọ̀n àti Àpò
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Àwọn Àkọlé
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- We wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Ìpèníjà Àpèsè
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Ìwádìí
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. We wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Ìmísí
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. We wanted people to get good counseling service through this and hoped their life to be warmer.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Ìlànà Ìṣiṣẹ́
- We wanted to enable clients to get skilled counseling in a safer setting.We tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
- Àwọn Ọmọ Ẹgbẹ́
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
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