Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà láti ọwọ́ Andre Anthony Magracia

Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà láti ọwọ́ Andre Anthony Magracia jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2026 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ọjà Dijítà.

IdẹỌjà Dijítà· 2026

Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà

látọ̀wọ́ Andre Anthony Magracia

Oníbàárà: Andre Magracia

Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ọjà Dijítà

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #174140

Ṣàbẹ̀wò Ojú Òpó Wo ní A' Design Award Ìwé Ìròyìn Àmì Ẹ̀yẹ

Àwọ̀

Àpẹrẹ Náà

Nípa Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà

Sneakpeak jẹ́ ohun èlò alágbèéká tí a ṣe láti ran àwọn olólùfẹ́ bàtà sìnékà lọ́wọ́ láti tọpinpin àwọn ìtújáde bàtà sìnékà tí kò pọ̀. Ìròyìn nípa irú àwọn ìtújáde bẹ́ẹ̀ sábà máa ń tú káàkiri lórí àwọn ojú-òpó wẹ́ẹ̀bù, àwọn àpérò orí ayélujára àti àwọn ìkànnì àjọlò. Sneakpeak kó gbogbo àlàyé ìtújáde jọ sí ibì kan. Àwọn ìkìlọ̀ aládàáni, kàlẹ́ńdà ìtújáde àti àwọn wíjẹ́ẹ̀tì ojú ilé fún ni ní ìsọfúnni kíákíá lórí àwọn àwòṣe tí a yàn. Yàrá kíkà òǹkà tí ó ní ìbáṣepọ̀ máa ń ṣí sílẹ̀ ṣáájú ìtújáde kọ̀ọ̀kan, ó sì ń jẹ́ kí àwọn olùmúlò lè bára wọn sọ̀rọ̀ ní ìgbà gidi. Ohun èlò náà ń ṣiṣẹ́ lórí àwọn ẹ̀rọ iOS àti Android, ó sì ń ṣe àtìlẹ́yìn fún àwọn ìwọ̀n ojú-àwòrán fóònù olóye òde òní.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award

Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Sneakpeak Ohun Èlò Ìtọpinpin Ìtújáde Bàtà Sìnékà ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe: Sneakpeak is a mobile app that makes exclusive sneaker releases easier for sneakerheads to track. Users can customize the sneakers they want to track through personalized alerts, a calendar view, and home screen widgets for quick updates.
The interactive countdown room lets users chat and connect live while waiting for a drop, making the experience feel shared with the sneaker community.
Ìwọ̀n àti Àpò: Sneakpeak is a mobile application compatible with iOS and Android platforms. Designed using responsive UI principles, it supports all modern smartphone screen sizes.
Àwọn Àkọlé: Sneaker, Sneaker release, Mobile, Interactive, App, sneakpeak, Tracking, ShoppingIOS,
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀: User research was the foundation of the design process. Through interviews and journey mapping with sneakerheads, I identified key frustrations including, scattered information across platforms, lack of personalization, and poor drop-day experiences. Using Figma, FigJam, and Notion, I prototyped and tested solutions iteratively.
Ìpèníjà Àpèsè: A key challenge was designing a tool that felt useful to users who want to monitor sneaker releases. The challenge was to include features of community engagement and user customization, so users would continue to use the platform. Ideally, Sneakpeak would be a place where users interact with others while being a database of a sneaker's history, value, and interest.
Ìwádìí: User-centered research aimed to understand frustrations around sneaker releases. I used surveys, interviews, and community observation to gather data from sneakerheads. Participants shared common pain points including lack of personalization, bad drop-day experiences, and alternative hacks they do. Insights led to features like tracking customization and the interactive waiting room, improving both individual planning and community connection.
Ìmísí: After each sneaker drop, I would often scroll through online forums to see the collective disappointment from those who missed out. I also felt disconnected with the uneventful confirmation screen. I wanted to design a platform that better reflects the lively discussions and reactions on social media before and following anticipated releases.
Àkókò Iṣẹ́ Àkànṣe: The project started in February 2023 in New York and finished in May 2025 in Brooklyn, New York.
Ìlànà Ìṣiṣẹ́: Users interact with Sneakpeak through a personalized dashboard where they track selected sneaker they want to track via the sneaker calendar. The interactive countdown room activates before each drop, enabling live chat and shared anticipation. The app improves the experience by reducing clutter, focusing only on desired drops, and transforming anxious waiting into social engagement within the sneaker community.
Àwọn Ọmọ Ẹgbẹ́: Andre Anthony Magracia
Ìfọwọ́sí Àwòrán: Image #1 Product Designer Andre Magracia, 2025.
Image #2 Product Designer Dusha Castro, 2025.
Image #3 Product Designer Andre Magracia, 2025.
Image #4 Product Designer Dusha Castro, 2025.