Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn láti ọwọ́ Ductstore The Design Guru Co.,Ltd.

Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn láti ọwọ́ Ductstore The Design Guru Co.,Ltd. jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2025 Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìkọ́lé Ibi Àfihàn Ìṣòwò, Inú Ilé àti Àfihàn.

WúràIbi Àfihàn Ìṣòwò· 2025

Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn

látọ̀wọ́ Ductstore The Design Guru Co.,Ltd.

Oníbàárà: Ductstore The Design Guru Co.,Ltd.

Aṣẹ́gun Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Ibi Àfihàn Ìṣòwò

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #164376

Ṣàbẹ̀wò Ojú Òpó Wo ní A' Design Award Ìwé Ìròyìn Àmì Ẹ̀yẹ

Àwọ̀

Àpẹrẹ Náà

Nípa Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn

Àgọ́-ìfihàn Jorakay 2024 gba èròjà láti inú ilà ìtò inú ọ̀nì, tí ó yọrí sí àpẹẹrẹ àjùlò kan tí ó ṣe àfihàn ọ̀nà ayaworan ilé àmì-ọjà náà. Àwọn àlejò lè wọlé láti gbogbo ẹ̀gbẹ́, pẹ̀lú àwọn ọjà tí a fi hàn ní àyíká bí ilé-ìṣẹ́-ọnà, tí a ṣe àfikún pẹ̀lú àwọn ibòjú LED, ìmọ́lẹ̀, àti orin. Ọ̀nà yìí fúnni ní ọ̀nà tó yàtọ̀ láti fi àwọn ọjà hàn nígbà tí ó ń ṣe àtìlẹyìn fún àwòrán àmì-ọjà náà. Àgọ́ aláwọ̀ ewé náà, tí ó ń ṣojú àwọn ọjà Jorakay, pèsè ìrírí àmúnilára tí ó kó àpẹẹrẹ ayaworan ilé àti ìsọ-ìtàn àyè jọ.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Wúrà A' Design Award

Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Jorakay Pavilion 2024 Ọjà Òwò àti Àfihàn ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe: The Jorakay Pavilion 2024, designed by DUCTSTORE the design guru Co., Ltd. for Jorakay, a leading Thai construction materials brand, was showcased at Architect Expo 2024. The design, inspired by the event's Key Visual concept, incorporates Jorakay's identity through a grid pattern reminiscent of a crocodile's belly, making it abstract and distinct from previous years. The pavilion merges architecture, exhibition design, event organization, brand communication, lighting installation, and visual graphics to create a unique experience, deepening visitors' connection to the Jorakay brand.
Ìwọ̀n àti Àpò: 270 sqm.
Àwọn Àkọlé: #ductstorethedesignguru #dstgrtheothersevt #theothersdstgr #JorakayPavilion2024 #collectivelanguage #JorakayExpertSolutionsExpertResults #JorakayExpert #ArchitectExpo2024
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀: Jorakay Pavilion 2024 transforms into a thematic pavilion, featuring product displays arranged like an art exhibition, with each zone showcasing Jorakay’s products. This innovative layout uses LED screens for dynamic communication, presenting product information through animations while minimizing unnecessary panels. A U-shaped LED screen at the center serves as a photo spot and a highlight for product features. Jorakay emphasizes sustainability by using materials like steel frames and compressed wood boards that can be reused or donated post-exhibition, reflecting its commitment to environmental responsibility
Ìpèníjà Àpèsè: Jorakay Pavilion 2024 is an exhibition pavilion that elevates the brand's image to a new level. Building on the significant success of Jorakay Pavilion 2023, which modernized and refreshed the brand's image, Jorakay Pavilion 2024 redefined the concept of an exhibition pavilion. It takes the ordinary form of a crocodile's belly and develops it through continuous repetition, resulting in a unique diagram that represents a new language for the Jorakay brand. This aligns with the main Key Visual concept of Architect Expo 2024, "Collective Language: Sensory Architecture."
Ìwádìí: The concept of Jorakay Pavilion 2024 is further developed to incorporate Jorakay's identity by using the grid system pattern on a crocodile's belly with the main Key Visual concept of Architect Expo 2024 "Collective Language: Sensory Architecture." that questions the origins of architecture, exploring what it stems from. Therefore, the main Key Visual incorporates elements of architecture that convey the sense of architecture, developing them into a new diagram that communicates in a novel architectural language — The concept of Jorakay Pavilion 2024 thus embodies Jorakay's unique form of architectural language.
Ìmísí: The form of pavilion is derived from the grid system on the belly of a crocodile, combined with the main Key Visual concept of Architect Expo 2024 "Collective Language: Sensory Architecture." which develops elements of architecture into a new diagram. Therefore, the form of Jorakay Pavilion 2024 integrates these two elements into a new diagram in Jorakay’s unique style, featuring continuous abstraction and repetition.This results elevating the exhibition to a Thematic Pavilion.
Àkókò Iṣẹ́ Àkànṣe: 30 April – 5 May 2024
Impact Arena, Exhibition and Convention Center, Muang Thong Thani, Thailand
Ìlànà Ìṣiṣẹ́: Jorakay Pavilion 2024 is designed to allow visitors to enter from all directions. Inside, the product displays are arranged like an art exhibition, with each zone having its own unique identity. This breaks away from traditional product display methods while highlighting Jorakay’s key products in each category. LED screens are used to enhance communication by presenting product information through animations, reducing unnecessary panels to only essential ones. Additionally, a lighting installation is incorporated to make the pavilion more striking and visually appealing.
Àwọn Ọmọ Ẹgbẹ́: Client: Jorakay Corporation Co. Ltd.
Design Studio: DUCTSTORE the design guru Co., Ltd.
Architectural Consultant: THE OTHERS Co., Ltd.
Design Director: Nontawat Charoenchasri
Managing Director: Pattira Charoenchasri
Project Director: Parus Kiravanich
Designer: Sittipong Hongthong
Designer: Theeradech Saoharuetasothon
Designer:Kittiwat Pantongkam
Designer: Metha Suriyavijitseranee
Designer: Phubet Surin
Designer: Chalongkiat Thongthanee
Designer: Pissawat Phojan
Designer: Preechaya Chanmak
Creative Director: Pattarapee Eksupaapan
Art Director: Poom Tepwaninkorn
Artist: Rukkit Satapornvajana
Graphic Designer: Ballang Ngen-on
Illustrator: Shayangkoon Udomvisetying
Marketing: Phruetthikon Ma-ngam
Marketing: La-ongthip Na Thalang
Marketing: Phitchaya Wangrutsamee
Project Manager: Bunyanud Satheinbut
Project Manager: Nudtarinee Bruranasing
Lighting Designer: THE OTHERS Co., Ltd.
Manufacturer: D63 Co.,Ltd.
Producer: DUCTSTORE the design guru Co., Ltd.
Multimedia Programmer: Yellaban Co.,Ltd.
Sound: Marmosets
Operation Consultant: MS Media Center Public Co.,Ltd.
Project Collaborator: Yellaban Co.,Ltd.
Editor: Tanit Phramthed, Yuthasart Pimpa
Photographer: DOF Depth of Field Co., Ltd.
Photography Director: Chaovarith Poonphol
Editorial Photographer: Suppha-riksh Phattrasitthichoke
Editorial Photographer: Akekapop Promstit
Copywriter: Sittichai Srimuang
Publisher: www.iameverything.co
Ìfọwọ́sí Àwòrán: Image #1: Photographer DOF Depth of Field Co., Ltd., 2024
Image #2: Photographer DOF Depth of Field Co., Ltd., 2024
Image #3: Photographer DOF Depth of Field Co., Ltd., 2024
Image #4: Photographer DOF Depth of Field Co., Ltd., 2024
Image #5: Photographer DOF Depth of Field Co., Ltd., 2024