Statice Statice Brand Visual Idanimo Oniru láti ọwọ́ Jia Cheng jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2021 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran.
IdẹÀwòrán· 2021
Statice Statice Brand Visual Idanimo Oniru
látọ̀wọ́ Jia Cheng
Oníbàárà: Statice GmbH
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Àwòrán
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #105916Àpẹrẹ Náà
Nípa Statice Statice Brand Visual Idanimo Oniru
Statice jẹ ile-iṣẹ ti o da lori Berlin ti o funni ni ojutu ailorukọ data fun idagbasoke awọn imọ-ẹrọ ifaramọ ikọkọ. Ninu iṣẹ akanṣe yii, apẹrẹ ti o ni agbara ati awọn awọ ti o han gedegbe fihan eto idanimọ wiwo ti o yanilenu. Iyipada ti D meji (data atilẹba si data sintetiki) jẹ orukọ iyasọtọ S, eyiti o yori si awọn ẹya wiwo ti o wulo ati alailẹgbẹ. Awọn awọ mimu oju kii ṣe lati awọn iduro nikan (Awọn lavenders Okun) tun kan awọ taara ṣe afihan idanimọ ami iyasọtọ ati kọ igbẹkẹle, ṣe afihan aworan ami iyasọtọ naa.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Statice Statice Brand Visual Idanimo Oniru jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Statice Statice Brand Visual Idanimo Oniru yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Statice Statice Brand Visual Idanimo Oniru ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- The logo is an overall and systematic visual symbol instead of a simple logo.dynamic and innovative visual language to well communicate the brand concept. The simple and modern graphic design further clarifies and enhances brand identity.
- Ìwọ̀n àti Àpò
- The logo is built on the golden section design. Brand fonts have been adjusted in line with the graphic design based on Sofia Pro. Poppins was chosen as the main typeface as it is a very modern and simple font.
- Àwọn Àkọlé
- Branding, Dynamic Logo, Visual Identity, Corporate Identity, Brand Communication
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- The vivid colors of Statice brand are used to provide a strong yet simple design. Gradient, hot stamping and silver printing process make the brand design well transmitted in the different materials.
- Ìpèníjà Àpèsè
- Today, privacy is increasingly valued, and presenting privacy protection in the visual language is full of challenges. Not only that, to find the appropriate design language to reflect the connotation of the industry and brand also the challenges to face.
- Ìwádìí
- Statice is a company based in Berlin, they offer a data anonymization solution to develop privacy-compliant technologies and solutions for enterprises and their end-users. We carried out preliminary work through market research, similar brand research, questionnaires and workshops
- Ìmísí
- Statice is a privacy-preserving software company based in Berlin. Dynamic design and vivid colors communicated an impressive visual identity system. The conversion of the two "D' (original data to synthetic data) constitutes the brand name "S", which brings a powerful and unique visual feature.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in August 2019 in Berlin, Germany, and finished in January 2020 in Hamburg, Germany.
- Ìlànà Ìṣiṣẹ́
- It creates a unique visual experience, where it also communicates people to brand concept and story through a modern yet simple corporate identity.
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