Bronze Packaging Design · 2022
Valenlime Packaging
- A' Design Award 2022 Bronze Winner in Packaging Design
- Awarded April 15, 2022
- CLIENT: Valenlime Co.
- Estimated Number of Design Views: 13,849
- Verification code 27DD63B962 · Verify this award
About Valenlime Packaging
Valenlime is a packaging design for nuts and dried fruits that contain no sugar or additives. The package measures 110 mm in width, 27.2 mm in depth and 115 mm in height. The size was chosen to be easy to carry and to make full use of shipping container capacity, which lowers the carbon footprint of transport. Bright ecoline colours and printed illustrations of fruits replace photographs. A transparent window shows the real dried fruit inside, and a hemp thread along the border links the illustration to the contents.
Press Kit
- Unique Properties
- Valenlime, a Swedish nuts and dried fruit producer and supplier, is aiming to substitute these healthy titbits which are without any sugar or additives for munchies and other common snacks in the market. The whole order of Valenlime, a brand originated from nature, was designing an attractive and lovely packaging which easily could convey the brand's message, love for nature!
- Dimensions & Packaging
- Width 110mm x Depth 27.2mm x Height 115mm
- Tags
- Dried Fruit, Packaging, Creative Design, Valenlime
- Production Technology
- Using bright ecoline color, the illustration of the fruits have substituted for their pictures to make it more pleasant and inviting. In addition, we need a display window on the package, which has been provided by combining the fruit illustrations with a transparent part showing real dried fruits inside the package to induce the natural origin of the product. The hemp thread in the border of illustration and transparent part, symbolizes tying the image to the reality.
- Design Challenge
- We have faced a tricky challenge about showing the feelings properly. Therefore, we started by the structure. At this level we have made an effort to use the best material, as well as minimization of plastic use to lessen damage of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature! - Project Duration
- This project was started at January 2018 in Tehran-Iran and was ended on September 2018
- Operation Flow
- The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
- Research
- The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature! - Inspiration
- The critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
- Image Credits
- Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar - Patents
- Copyright Valenlime co., all right reserved.