Bronze Packaging Design · 2022
Sun Rose Wine Label
- A' Design Award 2022 Bronze Winner in Packaging Design
- Awarded April 15, 2022
- CLIENT: Grampsas Winery
- Estimated Number of Design Views: 15,919
- Verification code E478A4F168 · Verify this award
About Sun Rose Wine Label
Sun Rose is a wine label created for a Greek winery. The design takes its inspiration from the horizon that divides the earth and the sky. All the information that describes the wine is placed on the lower part of the label, where the earth is shown. The logo is set high above, in the position where the sun would appear. A minimal approach is used, so the graphic elements do not distract from the colour of the wine. The label is made of paper and is applied to a glass bottle. The project was completed in 2018 in Athens.
Press Kit
- Unique Properties
- Τhe Sunset . As you have never seen it before, just before it sets, gives us this unique colour, one of it’s best versions … the sun rose….
The minimal approach is as minimal as it can get to express the essence of a unique wine. - Tags
- The sun rose, wine, Packaging, Design, Storytelling, Klima Grampsa
- Production Technology
- Glass & Paper. Environmentally friendly.
- Project Duration
- The project began and finished in 2018 in Athens (Greece).
- Operation Flow
- The packaging managed to present to the oenophile the essential elements of what defines the wine that they experience.
- Research
- A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept (visual representation always helps us get on the same page).
- Inspiration
- Wanting to make the above facts clear A.S. we drew inspiration from the horizon that defines the earth and placed all the information that describe the wine, properly, where the elements that define the wine are present. The earth.
High above all these elements, the logo stands in the same place one would expect the sun, making it stand out while being in line with the playful choice of words, the sun rose.