Bronze Website and Web Design · 2022
Colourliving Eshop Online Store
by Colourliving
- A' Design Award 2022 Bronze Winner in Website and Web Design
- Awarded April 15, 2022
- CLIENT: Colourliving
- Estimated Number of Design Views: 23,740
- Verification code 61443C3E2B · Verify this award
About Colourliving Eshop Online Store
Colourliving Eshop is an online store for a lifestyle retail brand based in Hong Kong. The website presents more than 5000 products, including furniture, lighting and bathroom items. A clean and minimal layout with a modern character supports intuitive browsing. Dynamic page layouts adapt to different devices, screen sizes and browsers. Clearly defined sections on the homepage and a planned navigation path help customers find products quickly. The online store was developed between February and May 2020 to extend retail services to digital channels.
Press Kit
- Unique Properties
- The Colourliving eShop, www.Colourliving.shop, takes the shopping experience at the one-stop retail lifestyle destination in Hong Kong to the next level, bringing inspirational and luxurious lifestyle concepts with a click of the button. Adopting a clean, minimalist profile with a modern character, the new online platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts. Distinguished by a user-friendly interface backed by clearly defined sections on the homepage and carefully-thought roadmap, the web portal has set a new benchmark for e-commerce websites in the industry.
- Dimensions & Packaging
- Dynamic page layouts to fit all electronic devices and browsers
- Tags
- Retail, Wellness, Online, Website, Lifestyle, Shopping, eShop, e-Commerce, Furniture, Lighting, Bathroom, Store, Flagship
- Production Technology
- Distinguished by a user-friendly interface backed by clearly defined sections on the homepage and carefully-thought roadmap, the web portal has set a new benchmark for e-commerce websites in the industry.
- Design Challenge
- To host more than 5000 offerings, this online platform adopted a design that is clean, minimal and with a modern character. The platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts.
- Project Duration
- The project started in February 2020 and finished in May 2020 in Hong Kong.
- Operation Flow
- Adopting a clean, minimalist profile with a modern character, the new online platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts.
- Research
- Prior to the commencement of the project, a thorough competitive analysis was conducted against competitors snd benchmarks in the retail industry.
- Inspiration
- The Covid-19 outbreak has impacted the global retail ecosystem and behavioral change of consumers. This led us to create the virtual Showroom 360 and Colourliving eShop website within a month to complete our digital transformation after an extensive survey on customer preferences. The web store lets customers browse and shop through a range of lifestyle products with only a few clicks. Overcoming a string of technical challenges, the site was met with success and overwhelming sales.
- Image Credits
- Colourliving
- Patents
- Copyrights belong to Colourliving