Silver Packaging Design · 2020
314 Pi Wine Label Design
- A' Design Award 2020 Silver Winner in Packaging Design
- Awarded April 15, 2020
- CLIENT: Deep Blue Design
- Estimated Number of Design Views: 42,883
- Verification code CFAC2143C3 · Verify this award
About 314 Pi Wine Label Design
Experimenting with wine tasting is a never-ending process leading to new paths and divergent aromas. The infinite sequence of pi, the irrational number with the endless decimals without knowing the last one of them was the inspiration for the name of these wines without sulfites. The design aims to put the features of 3,14 wine series in the spotlight instead of hiding them among pictures or graphics. Following a minimalistic and simple approach, the label shows only the real characteristics of these natural wines as they can be observed in the Oenologist's notebook.
Press Kit
- Unique Properties
- This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
- Dimensions & Packaging
- material: glass
Label: textured matte paper
Offset printing with extra gold foil printing - Tags
- 314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
- Production Technology
- Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil - Design Challenge
- the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
- Project Duration
- The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
- Operation Flow
- The consumer may read all the characteristics of the wine on the label very fast and clear.
- Research
- Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
- Inspiration
- Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
- Image Credits
- image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018 - Patents
- copyrights / Deep blue design / Maria Stylianaki
Colors of 314 Pi Wine Label Design
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