Cheng Tian Sheng tomonidan Gujinggong Likyor

Cheng Tian Sheng tomonidan yaratilgan Gujinggong Likyor — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Oltin Mukofoti mukofotining yuqori baholangan g'olibidir.

OltinQadoqlash· 2020

Gujinggong Likyor

muallif: Cheng Tian Sheng

Mijoz: Yuto

Qadoqlash toifasida A' Design Award Oltin Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

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Dizayn

Gujinggong Likyor haqida

Qadoqlarda odamlar tomonidan taqdim etilgan madaniy hikoyalar va ajdaho ichish odatlari ehtiyotkorlik bilan chizilgan. Xitoyda ajdaho hurmat qilinadi va xayrixohlikni anglatadi. Rasmda Ajdaho ichish uchun chiqadi. Sharob uni o'ziga jalb qilganligi sababli, u sharob shishasi atrofida aylanib yurib, Xiangyun, saroy, tog 'va daryo kabi an'anaviy elementlarni qo'shib qo'yadi, bu Gujing sharobining afsonasini tasdiqlaydi. Qutini ochgandan so'ng, qutining ochilishidan keyin umumiy displey effektiga ega bo'lishi uchun rasmli qog'oz qatlami bo'ladi.

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A' Design Award Oltin Mukofoti haqida

Gujinggong Likyor A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Gujinggong Likyor misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Gujinggong Likyor kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Packaging in the structure of more innovation and try. Considering the actual function and display effect of the package, we can fully feel the cultural orientation and excellent quality of the product when opening the package, and convey the unique flavor of the wine through Chinese illustration.
O'lchamlar va qadoqlash: Width (200 mm) x depth (120 mm) x height (280 mm),Bottle capacity 500ml
Teglar: Liquor, tradition， Folk tradition，Illustration，nongovernmental
Ishlab chiqarish texnologiyasi: This wine bottle is made of ceramics. Nine lines on the front represent the number 9, and five lines on the back represent the number 5. The ancients believed that nine is the largest of the odd numbers and has the highest significance, while five in the middle of the Yang number means harmony. Once the two numbers are combined, it means dignity, harmony and auspiciousness.
Dizayn muammosi: Try to use the story illustration to reflect a kind of liquor, it will be different from the traditional Chinese liquor. Some traditional consumers will not accept such novel packaging. So want to make bold innovation attempts.
Tadqiqot: Draw a picture with the story of a dragon coming out to drink. On the positive side of the package, it shows that the Chinese dragon is auspicious, the people like it, and the people expect the dragon to appear. The taste of this wine can make the Dragon come out to drink and people will remember it. After opening the box, there are also layers of cardboard paintings inside, which can be placed at home for display.
Ilhom: In ancient China,it is said that the dragon can walk through clouds and rain, eliminate disasters and bring down blessings, symbolizing auspiciousness. It has always been the Chinese traditional custom to pray for peace and harvest by dragon dance. With the creative point of dragon drinking, the China’s wine culture has been inherited for thousands of years. Meanwhile, the cultural background and product quality of GuJingGong wine can be acknowledged by the public.
Loyiha muddati: The project started in Shenzhen in April 2019 and completed in Shenz in December 2019
Ish jarayoni: The packaging is opened in one piece, and when you press the button and open the box, the neto and the bottle will automatically rise, and the multi-layer cardboard illustration is displayed at the same time. The packaging can be produced by automated machines without manual labor, which is optimized in terms of production cost and production cycle. The packaging illustrations are printed on environmentally friendly paper, which can be reused and recycled to reduce some pollution.
Jamoa a'zolari: Designer：CHENG TIAN SHENG
3D：YAO QI QIANG
Engineer：ZHANG HUA MING