Fanny De Bray tomonidan Appetisi Pishloq qadoqlash

Fanny De Bray tomonidan yaratilgan Appetisi Pishloq qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2020

Appetisi Pishloq qadoqlash

muallif: Fanny De Bray

Mijoz: APPETISI by Granarolo

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

#71461 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Appetisi Pishloq qadoqlash haqida

Appetisi — tayyor kesilgan pishloqlar liniyasi uchun yaratilgan qadoqlash dizaynidir. Liniya tarkibiga pishloq kublari, maydalangan pishloq va motsarella bo'laklari kiradi. Har bir qadoq plastikdan tayyorlangan bo'lib, shaffof oynachaga ega, shu tufayli ichidagi pishloqni bevosita ko'rish mumkin. Bosma illyustratsiyalar har bir mahsulotga o'ziga xos xarakter beradi va har bir pishloqning qanday ishlatilishini aniq ko'rsatadi. Appetisi nomi uchta g'oyani birlashtiradi: ishtaha, kichik gazak va amaliy foydalanish. Dizayn pishloqni tezkor va qulay tanaffus sifatida taqdim etadi, qadoqlar esa Yevropa supermarketlarida sotiladi.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Appetisi Pishloq qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Appetisi Pishloq qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Appetisi Pishloq qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The Granarolo group launched a new brand of cut out cheeses. They wanted to highlight that unique expertise, as they meet customer’s needs, providing a quick, practical and gourmet break.
« Appetisi » promotes a practical and gourmet product. 3 ideas, one word: Appetite, Amuse bouche and Practical. The clear see-through area allows to see the cheese in a smart and amusing way. The embodiment of the products gives it that fun aspect, and aims to clearly define the different use of each product.
O'lchamlar va qadoqlash: Dockpack : 150mm x 190 mm
Slice of cheese : 127mm x 220 mm
Teglar: Cheese, personification of cheese, fun, shift, desecration of cheese
Ishlab chiqarish texnologiyasi: Plastic packaging with a transparent window to see the cheese.
Dizayn muammosi: The most difficult was found. Whether it's cheese cubes, grated cheese or mozzarella dice, the cheeses are not yet wrapped.
Tadqiqot: 1) brand platform
2) Naming
3) Logo
4) Packagings
Ilhom: While conceiving this packaging we were inspired by plenty of other works such as the pasta packaging proposed by the russian agency Nikita. We appreciated the use of transparency. In the same way, the doodled snack packaging of J. Lally inspired us with their way of playing with the product's shape.
Loyiha muddati: The project started in July 2017 and ended in February 2018.
Ish jarayoni: This product is sold in supermarkets in Europe.
Fromage product in France.
Patentlar: Copyrights belong to Fanny de Bray
Jamoa a'zolari: Fanny de Bray (Creative director)
Amandine Lantelme (Brand strategist and Copywriter)
Rasm mualliflari: Illustration : Fanny de Bray