Daniel da Hora tomonidan Love Art Kampaniya

Daniel da Hora tomonidan yaratilgan Love Art Kampaniya — Reklama, Marketing va Kommunikatsiya Dizayni tanlov toifasida nufuzli 2024 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaReklama· 2024

Love Art Kampaniya

muallif: Daniel da Hora

Mijoz: Dahlstedt Holding SL

Reklama toifasida A' Design Award Bronza Mukofoti g'olibi

82,144

Tasdiqlangan mukofot g'olibi

#119665 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Love Art Kampaniya haqida

O'zining birinchi kampaniyasida Winghook kuchli bayonot berishga qaratilgan dadil va badiiy loyihani boshlaydi. Raqamli manipulyatsiya va badiiy qayta talqinning puxta uyg'unlashuvidan foydalanib, Winghook San'at tarixidagi mashhur shedevrlarni o'z hikoyasiga kiritadi. Mohirona manipulyatsiya orqali kampaniya tomoshabinlarni nomuvofiqliklarni aniqlik va tafsilotlarga e'tibor bilan aniqlashga chorlaydi. Tanish klassik asarlarni innovatsion o'zgarishlar bilan qo'shib, Winghook nafaqat mulohaza yuritishga taklif qiladi, balki badiiy xazinalarning yaxlitligini saqlashdagi o'z mahoratini ham tasdiqlaydi.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Love Art Kampaniya A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Love Art Kampaniya yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Love Art Kampaniya ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: For the first campaign of Winghook, it was needed a bold and artistic approach to make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. By using famous paintings of Art History in a new, surprising way, it's clear that, if things are not in their right place, you will notice in a minute.
O'lchamlar va qadoqlash: Posters: 480 X 640 mm
Magazine: 200 X 280 mm
Teglar: Art, Creative, Museum, Paintings
Ishlab chiqarish texnologiyasi: More then 400+ hours of digital treatment and manipulation work over Procreate, Blender, Photoshop, and Illustrator. Almost 10 Giga bytes of data for each project, including ultra-high resolution images of the original files (up to 600 Megapixels).
Each painting had a sketch over it before we ímplement the final digital manipulations, so we could take càre over the color and líght aspects of the original, using the tools of the software. The final "new" paintings also took into consíderation what elements were erased or moved on the scene, and in some cases we even needed to change the whole painting lightening, shadowing, and physics.
Dizayn muammosi: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
Tadqiqot: For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute.
Paintings names:
Las meninas, Diego Velazquez (public domain);
Nude Maja, Francisco Goya (public domain);
Painter’s Mother, James Whistler (public domain);
Composition 2, Piet Mondrian (public domain);
A Bigger Splash, David Hockney (Gerety);
Soup Cans, Andy Warhol (MoMA);
baking the Bread, Anders Zorn (public domain).
Ilhom: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, it was created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product.
Loyiha muddati: The project started in Dec 2021 in Stockholm SUE and it’s still running.
Jamoa a'zolari: Creative Director / Designer: Daniel da Hora
Rasm mualliflari: Image #1 to #5: Creator Daniel da Hora, Display Images, 2024.