Emanuele Grittini نىڭ Feral Horses Brand Identity Korporatsiye Kimliki ئەسىرى گرافىكا، رەسىم ۋە كۆرۈنۈش ئالاقە لايىھەلەش مۇسابىقە تۈرىدە ناھايىتى ئابرويلۇق 2018 A' Design Award كۈمۈش مۇكاپاتى نىڭ يۇقىرى قەدىرلىك غالىبى.

كۈمۈشگرافىكا· 2018

Feral Horses Brand Identity Korporatsiye Kimliki

لايىھەلىگۈچىسى Emanuele Grittini

خېرىدار: Feral Horses

گرافىكا تۈرىدىكى A' Design Award كۈمۈش مۇكاپاتى غالىبى

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تور بەتنى زىيارەت قىلىڭ A' Design Award دا كۆرۈڭ ئاخبارات ئېلانى مۇكاپات نىشانى

رەڭلەر

لايىھە

Feral Horses Brand Identity Korporatsiye Kimliki ھەققىدە

"Feral Horses" Brend Kimliki - zamaniwiy sen'et in'ëstitsiyisi saheside paaliyet yürgüzidighan bir kompaniye üchün lahiyilen'gen korporatsiye kimliki. Bu kimlik üch türdiki auditoriyege - sen'et hewesmenliri, kesipiy sodigerler we qiziqquchan muweppeqiyetke érishküchiler - qaritilghan. Yekke bir piktogramma brendning sen'et we moliye tereplirini birleshtüridu. Logotip we uning variantliri piksél jehettin mukemmel bolup, tamgha hemishe éniq we asan tonulushi mumkin bolup turidu. Renglar Pantone sistémisi arqiliq belgilinip, andin sRGB we CMYK gha aylandurulghan. Tallan'ghan huruplar hem bésip chiqirishta, hem ékranda yaxshi ishleydu.

ئېتىراپ

A' Design Award كۈمۈش مۇكاپاتى ھەققىدە

Feral Horses Brand Identity Korporatsiye Kimliki A' Design Award كۈمۈش مۇكاپاتىنىڭ غالىبى، بۇ گۈزەل، ئۇلۇغۋار ۋە تەسىرلىك ئەڭ يۇقىرى دەرىجىلىك لايىھىلەرگە بېرىلىدىغان ئالاھىدە ئابرويلۇق ئېتىراپتۇر. كۈمۈش غالىبلىرى لايىھىلىگۈچىلىرىنىڭ ئالاھىدە ماھارىتى، ئىستېدادى ۋە ئۆتكۈرلۈكىنى كۆرسىتىدىغان ناھايىتى پارلاق ۋە ئىنتايىن ئىجادىي ئەسەرلەردۇر. Feral Horses Brand Identity Korporatsiye Kimliki ئاجايىپ، ئۈلگىلىك، ئالاھىدە كەسپىي ۋە چوڭقۇر يېڭىلىقچان ئەسەر بولۇشى ئۈمىد قىلىنىدۇ. A' Design Award كۈمۈش مۇكاپاتىنى يەڭگەن بۇ لايىھە سەنئەت، ئىلىم-پەن، لايىھە ۋە تېخنىكىنىڭ چېگرالىرىنى كېڭەيتىدىغان ناھايىتى دىققەتكە سازاۋەر، ھەيرانلىق بىلەن كۆرۈلىدىغان ئىختىرا. Feral Horses Brand Identity Korporatsiye Kimliki كۆپچىلىك ھەۋەس قىلىدىغان، ئارزۇ-ئىستەكلەرنى قوزغايدىغان، ئىجابىي ھېسسىياتلارنى ئېلىپ كېلىدىغان ھەمدە ھەيرانلىق ۋە قايىللىق پەيدا قىلىدىغان ئىجادىيەت.

لايىھەنىڭ ئارقا يۈزى

ئاخبارات توپلىمى

لايىھەلىگۈچى تەمىنلىگەن ئىناۋەتلەر، گۇرۇپپا ئەزالىرى ۋە تېخنىكىلىق تەپسىلاتلار.

ئۆزگىچە ئالاھىدىلىكلەر: The brand has three diverse targets: art enthusiasts, professional traders, and curious achievers.
The company operates within the contemporary art investment field.
The naming had to express the business vision of freeing art investment.
Finally, due to Feral Horses’ mission to mingle the artistic world with the financial one, it was also crucial to come up with a fil rouge that would have brought some harmony and would have balanced creativity and uniqueness with strictness and standards.
ئۆلچەم ۋە ئورالما: All corporate product supports meet ISO standards. The color palette was decided first through the Pantone system and then declined into sRGB for the web and CMYK for cases where printing was impossible via Pantone. The fonts used for the realization of the project are compatible both with printing and with web visualization. The pictogram and the set of variants of the logo are pixel perfect so as to be always recognizable and well distinguishable.
خەتكۈچلەر: art, investment, economy, financial, artist, artwork,
ئىشلەپچىقىرىش تېخنىكىسى: For the development of the project the practice of "participatory planning" was used, this technique increases the interaction between the designer and the client, making sure to develop a project in a more linear way, sharing the various choices, informing and training the client on the rules and practices that have been followed by case history to better understand the decisions made by the designer.
لايىھە قىيىنچىلىقى: The most complex part of the design was to find the right combination between the art and finance sectors. This is because the brand is made up of a team of young professionals willing to show their diversity and the innovation of their project. Furthermore, the naming chosen by the client had to be inserted into a logo that gave the idea of a serious and stable company even if linked to the world of investment in art, so as to give confidence to investors.
تەتقىقات: The design was carried out together with the customer to facilitate the understanding of the project, the main objective was the representation in a single pictogram of all the souls of the brand and the sectors in which it operates. Very intense the phase of realization of the logo of the brand, with various proposals to get to the winning one. In addition to satisfying the customer, the result obtained several appreciations and helped the brand achieve its goals.
ئىلھام: The design inspiration is derived in part from the understanding of the values that the client wanted to convey, and partly from the desire to create a strong and unique project in the sector that is inspired by a strong and concrete line to be well defined and recognizable.
تۈر داۋاملىشىش ۋاقتى: The project started in October 2016 in Milan and finished in january 2017 in Milan.
مەشغۇلات جەريانى: The interaction with the brand identity takes place in different phases, first of all through the slides that are pro-rated in the various conventions and webinars where the client promotes his activity. Secondly, the customer of the brand, interacts with the brand through corporate materials suitable for promotional use such as folders for documents. Lastly, the users of any type, interact with the social part, specifically designed to be respected in the corporate graphics.