HKTDC Creative Department авторлыгында China International Import Expo 2025 Күргәзмә павильоны

HKTDC Creative Department авторлыгындагы China International Import Expo 2025 Күргәзмә павильоны — Чара һәм Вакыйга Дизайны ярыш категориясендә бик абруйлы 2026 A' Design Award Көмеш бүләге лауреаты.

КөмешЧара· 2026

China International Import Expo 2025 Күргәзмә павильоны

автор: HKTDC Creative Department

Заказчы: Hong Kong Trade Development Council

Чара категориясендә A' Design Award Көмеш бүләге лауреаты

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Дизайн

China International Import Expo 2025 Күргәзмә павильоны турында

China International Import Expo 2025 — Шанхайдагы сәүдә ярминкәсендә Гонконг компанияләре өчен булдырылган күргәзмә киңлеге. Дизайн ике павильоннан тора: берсе продукция, икенчесе профессиональ хезмәтләр өчен. Азык-төлек павильоны күпсенсорлы тәм-татып карау маршрутын булдыру өчен җылы модульле агач, металл детальләр, бакча стилендәге элементлар һәм махсус сайланган яктырту куллана. Хезмәтләр павильоны хәрәкәтне юнәлтү өчен органик дулкынсыман формалар, градиент төсләр һәм цифрлы диварлар куллана. Ике павильон да кабат кулланыла торган модульле каркастан һәм энергияне нәтиҗәле файдаланучы LED яктыртудан төзелгән.

Таныш

A' Design Award Көмеш бүләге турында

China International Import Expo 2025 Күргәзмә павильоны – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. China International Import Expo 2025 Күргәзмә павильоны искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. China International Import Expo 2025 Күргәзмә павильоны – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Дизайн артында

Матбугат комплекты

Дизайнер тәкъдим иткән кредитлар, команда әгъзалары һәм техник детальләр.

Уникаль үзенчәлекләр: To support Hong Kong companies in expanding their domestic sales in the mainland China market, the Hktdc established two pavilions at CIIE 2025: the Hong Kong Products Pavilion and the Hong Kong Service Industry Pavilion. These pavilions served as vital platforms for Hong Kong enterprises promoting their branded services and products with ethnic, cultural, and regional features, such as foods, health, and household products.
Үлчәмнәр һәм упаковка: The Hong Kong Pavilions at CIIE 2025 comprised two purpose designed areas with distinct scales and functions. The Food Pavilion measured 42m wide x 23.88m deep x 6m high, covering about 1,000 sqm and hosting 30 exhibitors presenting food and health products. The Service Pavilion measured 28.6m wide x 17.5m deep x 6m high, spanning around 500 sqm and accommodating 16 professional services and logistics exhibitors, enabling efficient buyer engagement and new partnership opportunities.
Тегләр: CIIE, HKTDC, Exhibition Design
Җитештерү технологиясе: Both pavilions adopted an eco friendly booth design built on reusable modular framing and energy efficient LED technology, reducing waste while enabling fast installation and flexible reuse. A nature themed social media zone was introduced, featuring a dedicated KOL livestream studio for real time product promotion. Integrated greenery, lighting and digital media created an engaging backdrop to amplify brand stories, while spotlighting the market success of Hong Kong firms and their innovative wellness and lifestyle.
Дизайн бирелмәсе: Set within the Shanghai National Convention and Exhibition Center, the world's largest exhibition complex, the key challenge was to create a highly distinctive, eye catching pavilion that could stand out at scale and attract visitors from a distance. The project also required navigating tight move in schedules, restricted site access and complex logistics. A modular construction strategy was carefully developed to streamline installation, reduce on site complexity, improve efficiency and ensure timely delivery without compromising design quality.
Тикшеренү: Over a six month design and research process, the Creative team developed two complementary pavilions that strategically showcased the strengths of Hong Kong exhibitors at CIIE 2025. Drawing on the themes of Modern Oriental Elegance and Global Synergy, the project translated cultural identity, innovation and sustainability into immersive spatial experiences. Through material studies, digital integration and modular planning, the design successfully enhanced visitor engagement, promoted wellness and business excellence, and presented Hong Kong brands as forward looking and globally competitive.
Илһам: The Hong Kong Food Pavilion showed inspiration from modern oriental elegance, blending abstract artistry, luxury, and sustainability. Warm modular wood, rose gold accents, garden like features, and curated lighting created a refined, multisensory dining journey rooted in cultural heritage. The Hong Kong Service Pavilion embodied global synergy, using organic, wave like forms, gradient colours, and digital media to express Hong Kong's vitality, adaptability, and forward looking, sustainable business spirit.
Проект озынлыгы: The project was delivered for CIIE 2025, held from 5 to 10 November 2025 at the Shanghai National Exhibition and Convention Center, the world's largest integrated exhibition venue. To address the distinct positioning, business objectives and programme needs of each pavilion, the Creative team partnered with project team from initial concept development through detailed design, coordination and final delivery, ensuring innovative, sustainable and well executed pavilion environments.
Эш процессы: The two pavilions were designed with clear circulation and seamless interaction at their core. The Food Pavilion guided visitors through connected zones for tasting, display, and livestreaming, using garden inspired elements and focal features to encourage exploration and dwell time. The Service Pavilion adopted a fluid, wave like layout supported by digital walls and touchpoints, enabling intuitive movement, effective exhibitor visibility and direct engagement between Hong Kong businesses and global buyers.
Команда әгъзалары: HKTDC Creative Department
Рәсем авторлары: Hong Kong Trade Development Council