Ang disenyo na Mi Watch Li Bai Primary Function: Packaging ng Smart Watch ni Xiaomi ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2020 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Pakete.
PilakPakete· 2020
Mi Watch Li Bai Primary Function: Packaging ng Smart Watch
ni Xiaomi
Kliyente: Xiaomi
Nagwagi ng A' Design Award na Pilak sa Kategoryang Pakete
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Tungkol sa Mi Watch Li Bai Primary Function: Packaging ng Smart Watch
Ang Mi Watch Li Bai ay ang packaging na dinisenyo para sa isang smart watch. Ang kahon ay gawa sa papel at naglalaman ng tray na yari sa paper pulp, kaya walang gamit na plastik. May three-dimensional na hologram na inilagay sa bahagi ng dial ng pakete. Ang mga alon ng tubig ay tila umaagos kapag tiningnan ang kahon mula sa iba't ibang anggulo. Ang embossed printing at isang espesyal na tinta ay muling gumagaya sa hitsura at texture ng dial at ng strap. Ang relo ay nakapatong sa nakataas na bahagi ng tray sa halip na sa isang lubog, kaya ang relo ay tila lumulutang. Ang pakete ay sumusukat ng 295 sa 79 sa 49 milimetro.
Ang Pagkilala
Tungkol sa A' Design Award na Pilak
Ang Mi Watch Li Bai Primary Function: Packaging ng Smart Watch ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Mi Watch Li Bai Primary Function: Packaging ng Smart Watch ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Mi Watch Li Bai Primary Function: Packaging ng Smart Watch ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- The packaging design of Mi Watch stands out its characteristics of high technology. The 3D hologram is adopted to present a three-dimensional effect on the packaging. With different viewing angles, the flow of water ripples appears. The box employs embossed printing skills and the special printing ink that make the box feels as real as the product itself. As the watch is not sunken into the pulp tray but raising from the surface, it seems the watch is floating on the box.
- Mga Sukat at Packaging
- It is a plastic-free box and is made of paper, and with a paper pulp tray, the package size(L x W x H):295 x 79 x 49mm.
- Mga Tag
- Smart watch, packaging, 3D hologram, black, technology
- Teknolohiya sa Produksyon
- The dial part of the watch uses 3D hologram that shows a three-dimensional effect. The box employs embossed printing skills so that the whole dial and strap are displayed on the package. The special printing ink is used to help make the customer feel as real as touching a silicone strap.
- Hamon sa Disenyo
- The packaging design of Mi Watch stands out its characteristics of high technology.
- Pananaliksik
- Mi Watch is a smart device that features in all aspects, providing insights on fitness, activity, and lifestyle. It is the first smart watch to run a customized version of Wear OS, and is referred as the smartphone-on-the-wrist by Xiaomi because of its ability to make calls by eSIM technology. Mi Watch has a dedicated app store, and is equipped with a 1.78-inch square-shaped AMOLED display screen. Moreover, with a built-in battery of 570 mAh, the watch can last up to 36 hours of service life by a single charge.
- Inspirasyon
- Mi Watch is a smart device that features in all aspects, providing insights on fitness, activity, and lifestyle. It is the first smartwatch to run a customized version of Wear OS and is referred to as the smartphone-on-the-wrist by Xiaomi because of its ability to make calls by eSIM technology. The packaging design needs to show the high tech feeling and impress the customer by receiving the box.
- Tagal ng Proyekto
- December 2019 in Beijing and finished in February in Beijing, China.
- Daloy ng Operasyon
- The 3D hologram is adopted to present a three-dimensional effect on the packaging. With different viewing angles, the flow of water ripples appears. The box employs embossed printing skills and the special printing ink that make the box feels as real as the product itself. As the watch is not sunken into the pulp tray but raising from the surface, it seems the watch is floating on the box.
- Mga Patent
- Copyrights belong to Xiaomi, 2020
- Mga Miyembro ng Koponan
- Creative Director: Lu Chen
Graphic Designer: Jiangpeng Su
Packaging Structure Designer: Zhizhuang Song - Mga Credit ng Larawan
- Image #1:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #2:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #3:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #4:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #5:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
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