Ang disenyo na Dorina Nowill Annual Report ni Ruis Vargas ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2020 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Nakalimbag at Nailathalang Medya.
PilakLimbag· 2020
Dorina Nowill Annual Report
ni Ruis Vargas
Kliyente: Laika
Nagwagi ng A' Design Award na Pilak sa Kategoryang Limbag
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Tungkol sa Dorina Nowill Annual Report
Ang Dorina Nowill ay isang annual report na idinisenyo para sa isang pundasyon na naglilingkod sa mga taong bulag o may mahinang paningin. Ginagamit ang mga tuldok na Braille sa buong publikasyon, na bumubuo ng mga parirala at texture kasabay ng nakalimbag na teksto. Ang pabalat ay may dry relief dots, kaya't ang report ay maaari ring basahin sa pamamagitan ng hawak. Ang mga pahina ay nakalimbag sa apat na kulay sa offset paper, na pinili dahil sa maalikabok at may-hawak nitong ibabaw. Itinatala ng report ang mga resulta ng taon ng pananalapi at nagtatakda ng mga patnubay para sa susunod na taon. Layunin ng disenyo na gawing inklusibo ang publikasyon para sa bawat mambabasa.
Ang Pagkilala
Tungkol sa A' Design Award na Pilak
Ang Dorina Nowill Annual Report ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Dorina Nowill Annual Report ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Dorina Nowill Annual Report ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
- Mga Sukat at Packaging
- Cover: sheet format 640 x 280 mm; Core: Print format 210 x 280 mm. Cover printed on offset paper 240 g/m2, 4X4 colors (CMYK). Core composed of 120 pages in 150 g/m2 offset paper, 4x4 colors. Finish: dry relief on the cover.
- Mga Tag
- Annual report, print, editorial, graphic design, branding identity
- Teknolohiya sa Produksyon
- The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
- Hamon sa Disenyo
- The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
- Pananaliksik
- The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
- Inspirasyon
- The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
- Tagal ng Proyekto
- The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
- Daloy ng Operasyon
- The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
- Mga Patent
- Arthur Medeiros
- Mga Miyembro ng Koponan
- Ruis Vargas, Creative Directo, Thiago Siqueira and Agnes Svilenov, Designer
- Mga Credit ng Larawan
- Laika Design
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