Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak ni Sunkiss Design Team

Ang disenyo na Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak ni Sunkiss Design Team ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2020 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.

BronsePakete· 2020

Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak

ni Sunkiss Design Team

Kliyente: The Ningxiahong Wolfberry Liquor

Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete

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Mga Kulay

Ang Disenyo

Tungkol sa Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak

Ang mga kuwadro na bato ng Helan Mountains ay isang kinatawan ng kulturang Tsino at sikat na pamana ng kulturang Ningxia, samantalang ang script na tanso ay mula sa tanso na tanso. Samakatuwid, pinagsama ng taga-disenyo ang dalawang sangkap na kinatawan bilang pangunahing simbolo ng kultural na pagkakakilanlan ng disenyo ng pakete ng bote, at isama ang produktong ito sa tradisyonal na kulturang Tsino upang mapagbuti ang pagkakakilanlan ng kultura ng mga high-end na consumer sa produktong ito.

Ang Pagkilala

Tungkol sa A' Design Award na Bronse

Ang Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Ningxiahong Rock Painting Bronze Script Ang Bote Ng Alak ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: In this upscale product of Ningxiahong, an exterior design of "round sky and square earth, and round outside and square inside" is used, the black main tone is used with red gold dots, and the "rock painting" that represents the origin of East Asian civilization, and the "bronze script" that represents status and class are used as the cultural elements (corresponding to different alcohol concentrations), providing this product with a rich cultural value.
Mga Sukat at Packaging: Bottle volume 750ml,high 270mm,the widest diameter 105mm
Mga Tag: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, rock painting
Teknolohiya sa Produksyon: The packing material is porcelain with a matte finish; the rock painting and bronze script elements are made concave-convex, and the logo is subject to gold stamping and decaling.
Hamon sa Disenyo: Our purpose is to solve the brand aging problem, change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image. The challenge of our package design is to find unique cultural elements that resonate spiritually with the audience.
Pananaliksik: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we began to search for cultural elements expressing the uniqueness of Ningxiahong, and combine them with products to create a new brand identity.
Inspirasyon: The best thing often comes from the very origin!For this product,"rock paintings of the Helan Mountains"implying the "original civilization of mankind" and the "bronze script" on etiquette-representing bronze ware are selected as the core symbols of cultural identity, so this product has a noble soul,and a "spiritual value" brought by profound historical implications.
Tagal ng Proyekto: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Daloy ng Operasyon: Rock paintings of the Helan Mountains are a representative of Chinese culture and famous cultural heritage of Ningxia, while the bronze script is from etiquette-representing bronze ware. Therefore, we combine these two representative elements as the core symbols of cultural identity, and integrate this product with traditional Chinese culture to improve the cultural identity of high-end consumers with this product.
Mga Miyembro ng Koponan: Design Leader: Zhou Hong; Design Director: Wu Changzhi