Ang disenyo na Wuliangye Yuandingjinsheng Pakete ng Alak ni Sinong Wu ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2026 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.
BronsePakete· 2026
Wuliangye Yuandingjinsheng Pakete ng Alak
ni Sinong Wu
Kliyente: Sinong Creative
Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete
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Tungkol sa Wuliangye Yuandingjinsheng Pakete ng Alak
Ang Wuliangye Yuandingjinsheng ay isang disenyo ng packaging para sa Chinese baijiu na inihahain sa mga piging ng kasalan. Ang kahon ay binubuksan gamit ang isang pull-out na mekanismo, kaya't ang dalawang panda na iginuhit sa estilo ng ink painting ay tila magkayakap. Anim na inilarawang yugto ng magkasamang buhay ang nakaugnay sa mga hakbang ng pagbubukas ng pakete. Ang hugis ng bote ay ibinatay sa kawayan, at ang takip ay sumusunod sa anyo ng tradisyonal na binurdahang bola. Ang pakete ay gawa sa recyclable na pulp na materyal. Ang spiral na bibig ng bote ay nagpapahintulot na magamit muli ang bote bilang tasa o plorera.
Ang Pagkilala
Tungkol sa A' Design Award na Bronse
Ang Wuliangye Yuandingjinsheng Pakete ng Alak ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Wuliangye Yuandingjinsheng Pakete ng Alak ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Wuliangye Yuandingjinsheng Pakete ng Alak ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- This is the chinese wedding banquet&love Baijiu packaging design.
In China, the design style of traditional wedding banquet and love wine packaging has made some young consumer groups feel tired.
Designers hope to break through traditional styles and use interesting and interactive designs to bring new experiences to young consumers. This design is not just a packaging, but more like a 'program', creating a sense of atmosphere.
Compared to similar products, this design is more focused and has a clearer target audience. Through love and interaction, it conveys the unique design of product packaging, bringing consumers a better product experience. - Mga Sukat at Packaging
- 255mmX120mmX100mm
- Mga Tag
- Panda,Love,Interactive Packaging Design,Chinese Baijiu
- Teknolohiya sa Produksyon
- The design is made of recyclable pulp material, which is easy to recycle and reuse. In terms of bottle mouth design, a spiral pattern opening method is adopted, which can be used as a water cup by consumers after reference. In addition, it is believed that such an interesting design will most likely be kept by consumers as a container or vase after use.
- Hamon sa Disenyo
- The difficulty of this project lies in designing a unique style that brings a sense of ceremony and surprise to young consumers.
In China, the design style of traditional liquor packaging has made more and more consumers, especially young consumers, feel bored. Designers hope to break through traditional styles and use interesting and interactive designs to bring new consumer experiences to young consumers;
Designers hope to design a product in a specific scenario that makes the product more focused and the target audience more clear. Clear design goals are beneficial for product marketing and provide consumers with a better experience. Love is something that allows young people to resonate with and appreciate, conveying our unique design through love. - Pananaliksik
- This is a project that creates an interactive, cute, and fun core for consumers. In terms of emotional appeal, through interactive design, the six stages of getting to know each other, deepening understanding, getting married, having children, and growing together are combined with illustration design to make consumers feel interesting and novel, thus attracting them.
- Inspirasyon
- The task of this project is to apply the concept of fun and interaction to bring new experiences to young consumers.
The brand originates from Sichuan, the hometown of giant pandas, and "yuandingjinsheng" means destined to be together. Using ink painting style and personification techniques, compare the cute panda to two people in love. By combining the six stages of acquaintance, in-depth understanding, marriage, childbirth, and mutual growth with the opening method of packaging design, a unique and interesting interactive experience is created. The inspiration for the bottle design comes from bamboo, and the shape of the bottle cap comes from Xiuqiu (an ancient Chinese mascot and textile). - Tagal ng Proyekto
- Complete the design in Chengdu, China in the first quarter of 2025.
- Daloy ng Operasyon
- The box shaped design features an interactive opening through a pull-out mechanism, where two adorable pandas embrace each other. Providing emotional value to consumers through unique design forms is rarely seen in similar Chinese wines. All consumers who see this design can easily use this packaging.
- Mga Patent
- Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions. - Mga Miyembro ng Koponan
- Sinong Wu
- Mga Credit ng Larawan
- Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.
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