Ang disenyo na Color Rhythms Pagkakakilanlan ng Festival ng Musika ni Naser Nasiri ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2025 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.
PilakGrapika· 2025
Color Rhythms Pagkakakilanlan ng Festival ng Musika
ni Naser Nasiri
Kliyente: Nasser Nasiri Design Studio
Nagwagi ng A' Design Award na Pilak sa Kategoryang Grapika
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Tungkol sa Color Rhythms Pagkakakilanlan ng Festival ng Musika
Ang biswal na pagkakakilanlan ng Abd al-Qadir Maraghi Music Festival ay nag-uugnay ng tradisyon at modernidad. Inspirado ng mga ritimikong pattern ng makasaysayang pagkakaayos ng laryo sa arkitektura ng Maragheh—partikular ang Red Dome—ang disenyo ay nagbibigay pugay sa isang milenyo ng pamana ng kultura. Ang tipograpiya, na naimpluwensyahan ng mga inskripsyong Kufic, ay sumasalamin sa artistikong pamana ng rehiyon. Ang mga ilustrasyon ng mga musikero na tumutugtog ng tradisyonal na instrumento ay binibigyang-diin ang pagkakaisa ng kasaysayan at ritmo. Ang logo ay sumasalamin sa pagpapanatili ng kultura habang tinatanggap ang makabagong biswal na pamamaraan.
Ang Pagkilala
Tungkol sa A' Design Award na Pilak
Ang Color Rhythms Pagkakakilanlan ng Festival ng Musika ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Color Rhythms Pagkakakilanlan ng Festival ng Musika ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Color Rhythms Pagkakakilanlan ng Festival ng Musika ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- This design stands out for its focus on illustration and typography. Its composition is inspired by the brickwork patterns of Maragheh's historical architecture, incorporating rhythm and movement to create a dynamic effect. Hand-drawn illustrations of hands emphasize the ancient roots of the music and the city. The visual forms are harmonized in an Eastern style, blending regional identity with modern aesthetics. This unique approach combines tradition with contemporary minimalism, making the design truly distinctive.
- Mga Sukat at Packaging
- For the second edition of this event, a logo symbolizing the number two was designed. The designs include the festival's main poster (120 x 80 cm), a stage banner (3 x 6 meters), two side banners (3 x 2.5 meters) for the stage, exhibition stands for environmental graphics, large-scale billboards and strobe boards (6 x 4 meters) for urban spaces, tote bags, tags for event organizers, and a 300-page book in a royal octavo size (21 x 29.7 cm).
- Mga Tag
- Visual identity design for the event, logo, poster, stage design, music, design for music, Eastern music, graphics for music.
- Teknolohiya sa Produksyon
- In designing the visual identity for this music event, I integrated architectural motifs to align form with content and adhered to the principles of design and personality. The typography, inspired by an inscription in Maragheh with ancient Kufic Maqeli calligraphy, is featured in the title and overall identity. The event logo combines the visual form of the number two with an illustration of a hand playing the daf. The colors lapis lazuli blue, crimson red, verdigris, and gold are rooted in the Iranian miniature tradition and the cultural heritage of Maragheh.
- Hamon sa Disenyo
- The hardest part of designing the visual identity for the Abd al-Qadir Maraghi Music Festival was integrating historical, cultural, and musical elements. Challenges included limited access to historical inscriptions and accurate architectural details, requiring intensive fieldwork, library research, and expert interviews. Balancing Maragheh's architectural heritage with musical symbolism demanded creative synthesis, while limited production options and modern technology constraints were also overcome.
- Pananaliksik
- The visual identity design for the second National Music Festival of Abdulqadir Maraghi was developed through comprehensive research. This process included library studies on the history of music and historical inscriptions in Maragheh, field exploration of local architecture, interviews with experts in architecture, music, and cultural studies, and internet research to analyze visual forms of music from Abdulqadir's era. The findings formed the basis for creating a distinctive identity that reflects Maragheh's cultural heritage.
- Inspirasyon
- The visual identity of the Abd al-Qadir Maraghi National Music Festival is inspired by the historical architecture of Maragheh, particularly the Kufic inscriptions on the Sorkh Dome. The design features geometric patterns and turquoise tiles, reflecting the city's rich cultural heritage. The poster integrates illustrations of traditional Iranian instruments with the festival title, blending music, history, and architecture. The color palette includes lapis blue, gold, and turquoise.
- Tagal ng Proyekto
- The design for this poster was commissioned on December 11, 2024. After a week of research on the background, motifs, and related elements, the final visual identity was completed and delivered to the client on December 22, 2024. Following the printing process, it was installed the same day at Nikkhah Auditorium in Maragheh. The festival took place from December 23 to December 25, 2024, with support from Maragheh Municipality, the City Council, and the Iranian Music Association, honoring Abdulqadir Maraghi and showcasing musical talents.
- Daloy ng Operasyon
- In designing this event, I incorporated advanced typography techniques alongside illustrations depicting hands playing local and international musical instruments. These illustrations are crafted to be universally comprehensible, making the musical nature of the event immediately clear to audiences from all cultures. The combination of professional typography and precise, globally relatable illustrations effectively conveys the event's message.
- Mga Patent
- Registration Number: 330/31235 in the Iranian Music Association.
- Mga Credit ng Larawan
- Image 1: The main poster of the festival, designed by Naser Nasiri.
Image 2: An image of the fusion of illustration and typography used in the visual identity design, designed by Naser Nasiri.
Image 3: An image of the Red Dome, one of the buildings in Maragheh, which inspired the typography. Photo of the building by Siamak Javid, design by Naser Nasiri.
Image 4: An image of the event logo alongside a photographed image of the stage in its published state. Event photo by Masoud Moghadam, design by Naser Nasiri.
Image 5: An image of the screen design on the event stage alongside a photographed image of the stage in its published state. Event photo by Masoud Moghadam, design by Naser Nasiri.
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