Virtu AI Shopping Website ni Yue Hu, Xi Zhou and Minghao He

Ang disenyo na Virtu AI Shopping Website ni Yue Hu, Xi Zhou and Minghao He ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2025 A' Design Award na Bakal sa Kategoryang Paligsahan na Disenyo ng Digital na Produkto.

BakalDigital na Produkto· 2025

Virtu AI Shopping Website

ni Yue Hu, Xi Zhou and Minghao He

Kliyente: Virtu AI

Nagwagi ng A' Design Award na Bakal sa Kategoryang Digital na Produkto

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Mga Kulay

Ang Disenyo

Tungkol sa Virtu AI Shopping Website

Ang Virtu AI ay isang web platform para sa pagdidisenyo ng personalized na press-on nails. Ilalarawan ng mga user ang kanilang ideya sa isang simpleng pangungusap, at gagawa ang artificial intelligence ng katugmang set ng kuko. Ginagamit ang computer vision segmentation upang paghiwalayin ang bawat nail tip, kaya't ang isang set ng sampung indibidwal na kuko ay maaaring idisenyo at itugma sa mga umiiral na kolor. Ang mga natapos na disenyo ay ipinapadala sa mga bihasang artisan, na gagawa at magpapadala ng mga natapos na press-on nails. Ang navigation ay pinananatiling simple, upang ang mga taong walang teknikal na kaalaman ay makalikha ng custom na nail art at mabago ang mga personal na ideya sa mga wearable na bagay.

Ang Pagkilala

Tungkol sa A' Design Award na Bakal

Ang Virtu AI Shopping Website ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Virtu AI Shopping Website ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Virtu AI Shopping Website ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Virtu AI is a web platform that empowers fashion enthusiasts to design personalized press on nails using AI, turning digital concepts into tangible objects for self expression. By blending AI models with artisanal craftsmanship, it redefines nail art through a creative and customized experience. The platform is designed to support users with intuitive navigation, fosters their creativity and ideation, and enables high-quality refinement, transforming their ideas into reality.
Mga Sukat at Packaging: The project is a web app that utilizes a pipeline of cutting-edge technology. Image generation interaction is powered by Matter.js, a 2D physics engine that provides real-time tactile feedback and playful interaction. The nail set designs are generated using the DALL·E API, creating personalized designs based on user specifications. For nail matching, the app leverages advanced computer vision segmentation technology, accurately segmenting each individual nail from the original image to ensure precise customization and a seamless user experience.
Mga Tag: press-on nails, e-commerce, generative AI, nail art, online shopping, creative, fashion
Teknolohiya sa Produksyon: Virtu AI's design process combined AI integration, UX/UI principles, and personalized fashion solutions. Figma was used for the design framework, while DALL·E powered the image generation. Matters.js was utilized to implement the interactive design interface. The nail matching system incorporated advanced segmentation algorithms in computer vision to ensure precise customization. A/B testing, user interviews, and data-driven insights were pivotal in shaping the final design, optimizing both usability and creativity for a superior user experience.
Hamon sa Disenyo: The hardest part of the Virtu AI project was balancing cutting-edge AI with a user-friendly experience. A key challenge was making complex AI image generation feel intuitive for users without technical backgrounds. Overcoming this required multiple iterations, user feedback, and creative testing. We faced technological limitations in real-time segmentation and production feasibility while ensuring compliance with data privacy laws. Combining AI innovation with artisanal craftsmanship also added logistical complexities in aligning production timelines.
Pananaliksik: The research behind Virtu AI focused on enhancing user experience and AI integration. The primary goal was to simplify AI-driven nail design while empowering user creativity. A mixed-methods approach was used, combining user interviews, A/B testing, and usability studies. Data was collected through surveys, website traffic analysis, and interaction analytics, with over 30 participants testing different iterations. Results showed a strong preference for intuitive design and personalized options, which led to better navigation, improved accessibility, and increased creativity. This research has enhanced inclusivity and revolutionized AI-based customization in fashion.
Inspirasyon: The inspiration for this project stemmed from a desire to merge AI with personal expression in a creative and meaningful way. By leveraging advanced image generation and segmentation technologies, we sought to transform the traditional, mass-produced press on nail industry into a highly personalized experience. Our aim was to empower users to showcase their individuality while offering skilled artisans a global platform. Transforming creativity into tangible wearables.
Tagal ng Proyekto: The project began in April 2024 in California, USA, with the development of the first iteration (v0). After first round of user feedbacks, V1 was implemented and launched in June 2024. The current version, designed in July 2024, builds on insights from the previous versions and incorporates findings from extensive user studies.
Daloy ng Operasyon: Virtu AI's user experience begins with a clear and engaging landing page that builds trust and motivates users to design custom nail art. With a simple, structured sentence and interactive visuals, users can easily create their own nails without complex interfaces. The app then generates and segments each nail tip, allowing users to design a set of 10 single nails, with options to match their design with pre-existing colors. Once finalized, Virtu AI connects the design with skilled artisans who craft and ship the personalized press-on nails, ensuring a cohesive and unique style for each user.
Mga Miyembro ng Koponan: Yue Hu - UX/UI Designer
Xi Zhou - UX/UI Designer
Heidi Minghao He - Creative Technologist
Mga Credit ng Larawan: All materials credit to Xi Zhou, Yue Hu and Heidi He