Ang disenyo na Source of Subtle Waves Pangunahing Tungkulin: Packaging para sa Alak ni Jie Zhang ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2025 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.
BronsePakete· 2025
Source of Subtle Waves Pangunahing Tungkulin: Packaging para sa Alak
ni Jie Zhang
Kliyente: Jie Zhang
Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete
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Tungkol sa Source of Subtle Waves Pangunahing Tungkulin: Packaging para sa Alak
Ang Source of Subtle Waves ay isang disenyo ng packaging para sa Chinese Baijiu liquor. Ang bote na hugis-patak ng tubig ay sumisimbolo sa unti-unting pagbabago ng butil at tubig tungo sa Baijiu sa paglipas ng panahon, at tumutukoy sa mahabang proseso ng paggawa nito. Ang bote ay gawa sa ceramic na niluto sa Jingdezhen at pinagsama sa metal na binalutan ng ginto, na lumilikha ng kaibahan sa pagitan ng lakas at kaselanan. Ang mataas-temperatura na relief decals ay nagbibigay sa ibabaw nito ng tatlong-dimensyong texture. Ang takip ay inspirasyon mula sa sinaunang headdress ng mga iskolar. Ang mas malapad na gitnang bahagi at mas makitid na mga dulo ay ginagawang madaling hawakan at ibuhos ang bote.
Ang Pagkilala
Tungkol sa A' Design Award na Bronse
Ang Source of Subtle Waves Pangunahing Tungkulin: Packaging para sa Alak ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Source of Subtle Waves Pangunahing Tungkulin: Packaging para sa Alak ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Source of Subtle Waves Pangunahing Tungkulin: Packaging para sa Alak ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- Through creative design and craftsmanship, this Chinese Baijiu packaging breaks the rustic style of traditional Jiang flavour Baijiu, perfectly blending strength and gentleness. The waterdrop shaped bottle represents the arduous brewing process, employing traditional craftsmanship to achieve an interplay between metal and ceramic. This showcases the aesthetics of harmony between strength and gentleness in traditional Chinese culture, converting this Baijiu from a drink into an art collection.
- Mga Sukat at Packaging
- product dimensions, 110 mm x 110 mm x 250 mm
- Mga Tag
- Traditional elements, Eastern aesthetics, Culture of poetry and drink, Chinese Baijiu packaging, Harmony between strength and gentleness
- Teknolohiya sa Produksyon
- This Baijiu packaging combines ceramic and gold plated metal, using ceramic firing techniques from Jingdezhen and high temperature relief decals to create a textured, three dimensional surface with a delicate feel, adding unique artistic value. Ceramics, the primary material, feature low energy and material consumption during firing, do not release harmful substances, and meet green production standards, achieving both practicality and environmental friendliness.
- Hamon sa Disenyo
- The design challenge was to harmonize the contrasting elements of strength and gentleness, conveying both the power of the brewing process and the smoothness of the liquor. The bottle, abandoning the traditional rustic form, adopts a waterdrop shape with textures that symbolize time, evoking the softness of the liquor and the resilience of the brewing process. The interplay of ceramic and metal materials seamlessly blends strength and gentleness, embodying modern design elegance.
- Pananaliksik
- The team integrates traditional elements with modern aesthetics. The bottle, featuring a waterdrop shape with intricate textures, symbolizes the brewing process and the passage of time. Inspired by ancient scholar headdresses, the cap honours the rich heritage of poetry and drink culture. This design pays tribute to Chinese tradition while exploring innovative forms, offering a unique product that combines cultural depth with a high quality experience.
- Inspirasyon
- This Baijiu packaging, inspired by the harmony between strength and gentleness, features a waterdrop shaped bottle, symbolizing the transformation of grain and water into Baijiu over time and highlighting the craftsmanship of the brewer. The contrast between metal and ceramic showcases the balance of strength and gentleness in Eastern aesthetics. Inspired by ancient scholar headdresses, the cap integrates the elegance of poetry and drink culture, offering a culturally meaningful experience.
- Tagal ng Proyekto
- This product was designed and developed in Chengdu in October 2022 and launched in Chinese market in December 2024.
- Daloy ng Operasyon
- The ceramic ensures optimal breathability, maintaining ideal humidity for the liquor and preserving its quality. Its high chemical resistance prevents acid and alkali corrosion, ensuring purity and extended shelf life.
The ergonomic design of the bottle features a wider midsection and narrower ends, with a symmetrical 5 to 5 ratio between the body and neck, facilitating easy handling and pouring. Inspired by ancient scholar headdresses, the cap adds a dignified touch to the opening experience. - Mga Miyembro ng Koponan
- Zhang Jie
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