Seawool Proyekto ng Branding ni Chungsheng Chen and Eddie Wang

Ang disenyo na Seawool Proyekto ng Branding ni Chungsheng Chen and Eddie Wang ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2024 A' Design Award na Bakal sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.

BakalGrapika· 2024

Seawool Proyekto ng Branding

ni Chungsheng Chen and Eddie Wang

Kliyente: Tainan University of Technology/Product Design Deparment

Nagwagi ng A' Design Award na Bakal sa Kategoryang Grapika

14,446

Na-verify na Nagwagi ng Parangal

I-verify ang Katayuan ng Parangal para sa #160731

Tingnan sa A' Design Award Press Release Badge ng Parangal

Mga Kulay

Ang Disenyo

Tungkol sa Seawool Proyekto ng Branding

Ang brand na pinagsasama ang fashion at sustainability, na nagsasanib ng recycled oyster shells sa propesyonal na teknika at istilo sa pang-araw-araw na pamumuhay. Ang logo, na ipinapakita sa uppercase, sumasagisag sa espiritu ng patuloy na innovation at ang dalawang letter o ay kumakatawan sa circular sustainability, na tumutukoy sa walang hanggang renewal. Ang kabuuang disenyo ay umaapaw sa elegansiya, na kumakatawan sa paghahangad ng fashion at kalidad. Ang standard font ay nagsasama ng mga elemento ng waves at upward motion, na nagpapakita ng paggalang nito sa kalikasan at patuloy na pag-unlad. Ang brand ay vibrant, innovative at nangunguna sa fashion at environmental trends.

Ang Pagkilala

Tungkol sa A' Design Award na Bakal

Ang Seawool Proyekto ng Branding ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Seawool Proyekto ng Branding ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Seawool Proyekto ng Branding ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Seawool the brand logo incorporates elements of wave, upward motion and intricate details, symbolized respect for the natural environment, continuous progress, and top quality. The dual letter o represent perpetual sustainability and ever-evolving. It is vibrant, innovative, that leads both fashion and eco-friendly trends. Put on seawool as the brand slogan, encourage people to discover warmth and enjoyable when wearing seawool apparel, experiencing a unique lifestyle attitude towards sustainability.
Mga Sukat at Packaging: SEAWOOL Logo: Letters are all in uppercase
Color system : primary color is Sustainable Blue, supplemented by Wool Yellow and Oyster Grey.
Mga Tag: Branding, Oyster shell, Recycle, Sustainability, Visual Identity, Logo.
Teknolohiya sa Produksyon: The Branding project all done in Adobe Illustrator and Photoshop software.
Hamon sa Disenyo: The challenge lies in imbuing the Seawool brand with a sense of sophistication while embodying the brand spirits of sustainable, innovative, and approachable. To achieve this goal, the design team has crafted a completely new brand image for Seawool based on these criteria.
Pananaliksik: Seawool is a brand that blends fashion and sustainability, integrating recycled oyster shells with professional techniques and style into everyday life. Moreover, it continuously develops new technologies to explore future possibilities, creating more choices for the brand and establishing a new paradigm. By merging expertise with fashion, Seawool focuses on the quality of clothing, emphasizing softness, comfort, and the pursuit of individual style.
Inspirasyon: The excessive oyster shell waste along Taiwan coastal line has caused serious environment issue. By recycled the discarded oyster shells and mixed with recycle PET bottle to develop the functional fiber. Seawool yarn, the word derived from sea and wool, means this innovative yarn with woolen touch which develop from the sea resources. Seawool served a strong image to the new brand, deepen consumer awareness of its distinct characteristics, a brand that leads both fashion and sustainability.
Tagal ng Proyekto: The Branding project commenced in Sept.2022 and concluded in May,2023.
Daloy ng Operasyon: The logo can be used in many places, not only on clothing labels and packaging but also on business cards, websites, and social media platforms. This helps maintain visual consistency for the brand and enhances its visibility and recognition, attracting more people to learn about the brand.
Mga Patent: Trademark: Creative Tech Textile Co., Ltd.
Mga Miyembro ng Koponan: ChungSheng Chen
Eddie Wang
TingYuan Lin
EnYang Chen
Tainan University of Technology/Product Design Dept
Acdesign Associates International Co.,Ltd
Creative Tech Textile Co., Ltd
Hans Global LLC.
Mga Credit ng Larawan: All images copyright: Acdesign Associates International Co.,Ltd.