Dragon Year Gift Pambalot ng Tsaa ni Tao Ran

Ang disenyo na Dragon Year Gift Pambalot ng Tsaa ni Tao Ran ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2024 A' Design Award na Bakal sa Kategoryang Paligsahan na Disenyo ng Pakete.

BakalPakete· 2024

Dragon Year Gift Pambalot ng Tsaa

ni Tao Ran

Kliyente: Shenzhen Yixin Visual Brand Consultant Co., Ltd

Nagwagi ng A' Design Award na Bakal sa Kategoryang Pakete

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Mga Kulay

Ang Disenyo

Tungkol sa Dragon Year Gift Pambalot ng Tsaa

Ang Dragon Year Gift ay isang disenyo ng pambalot para sa Pu'er tea, na ginawa bilang regalo para sa Chinese Spring Festival. Ang disenyo ay hango sa dragon, isang mapalad na hayop sa sinaunang mitolohiyang Tsino, at sa maburol na rehiyon ng Yunnan, kung saan nagmula ang Pu'er tea. Ang isang hand-drawn na dragon sa calligraphy at ink painting ay pinagsama sa isang simpleng simbolo ng dragon na ginawa gamit ang graphics software. Ang mahinahong panlabas na pambalot ay kaiba sa matapang na istilong ink ng panloob na pambalot. Ang gawang-kamay na cotton paper mula sa lokal na etnikong komunidad ay na-screen print, kaya't bawat piraso ay natatangi.

Ang Pagkilala

Tungkol sa A' Design Award na Bakal

Ang Dragon Year Gift Pambalot ng Tsaa ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Dragon Year Gift Pambalot ng Tsaa ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Dragon Year Gift Pambalot ng Tsaa ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Using calligraphy and ink painting as forms of expression, the illustrations and text of the "dragon" were hand drawn, and a concise "dragon" symbol was drawn using computer graphics software. The collision of the two shapes the unique temperament of the product. The restrained graphic style of the outer packaging and the wild ink style of the inner packaging form a strong contrast, which coincides with the refreshing and strong aftertaste of tea drinking.
Mga Sukat at Packaging: 200mm x 200mm x 4mm
Mga Tag: Packing，Tea packaging，Pu'er tea packaging，Dragon Year
Teknolohiya sa Produksyon: The packaging material adopts handmade paper unique to local ethnic minorities, which is environmentally friendly, simple, and rich in vicissitudes, expressing the ancient and cultural connotations of tea products.
Hamon sa Disenyo: In terms of creation, it is necessary to inherit and activate local traditional culture, while realizing the inherent correlation between "Spring Festival", "Dragon Year", and "Tea"; In terms of material selection, Dai handmade cotton paper was used, which has a low production capacity. However, its long history, soft texture, and clear texture reveal the atmosphere of Eastern culture.
Pananaliksik: In order to highlight the regional cultural characteristics of the product during the creative process, many attempts were made, and ultimately, the unique Dai handmade cotton paper was selected for screen printing, with each copy being unique.
Inspirasyon: The year of the dragon is approaching, and the dragon is an animal in ancient Chinese mythology, symbolizing auspiciousness. We took the theme of "Dragon" and drew inspiration from the geographical characteristics of Yunnan, China, the birthplace of "Pu'er tea", as well as the refreshing and strong aftertaste of the drink. We created packaging that showcases the characteristics of the product and the attributes of Dragon Year gifts.
Tagal ng Proyekto: The project started in Shenzhen in October 2023, was completed in Yunnan in December 2023, and was launched into the market for sales in Shenzhen in January 2014. Simultaneously achieving excellent sales performance.
Daloy ng Operasyon: As the Dragon Year Spring Festival approaches, based on local cultural customs, we draw nutrients from ancient dragon totems and combine them with modern design contexts to create tea gifts that conform to the theme of the Dragon Year Spring Festival, showcasing the cultural taste of users.
Mga Patent: Copyright
Name: Tao Ran
Year: 2023

Trademark
Year: 2020-2030
Holder: Shenzhen Yixin Visual Brand Consultant Co., Ltd