Ang disenyo na Dream Dance Ice Ribbon Packaging para sa Inuming Alkohol ni Liandong Zhang, Huashuang Liu and Zhaoxin Zhu ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.
BronsePakete· 2023
Dream Dance Ice Ribbon Packaging para sa Inuming Alkohol
ni Liandong Zhang, Huashuang Liu and Zhaoxin Zhu
Kliyente: Jiangsu Yanghe Distillery Co., Ltd
Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete
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Tungkol sa Dream Dance Ice Ribbon Packaging para sa Inuming Alkohol
Ang Dream Dance Ice Ribbon ay isang set ng packaging para sa isang Chinese baijiu spirit. Ang set na ito ay isang blind box na naglalaman ng apat na bote sa isang kaha. Bawat bote ay tumutukoy sa isa sa apat na winter sports: speed skating, figure skating, curling, at ice hockey. Ang crystal cap ay may inukit sa loob na three-dimensional na anyo para sa bawat sport. Ang katawan ng bote ay luminous, at ang hugis ng base ay hinango mula sa Ice Ribbon ng National Speed Skating Oval, pinagsama sa simbolo ng infinity. Ang kaha ay tinapos gamit ang bronzing, embossing, at snowflake printing.
Ang Pagkilala
Tungkol sa A' Design Award na Bronse
Ang Dream Dance Ice Ribbon Packaging para sa Inuming Alkohol ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Dream Dance Ice Ribbon Packaging para sa Inuming Alkohol ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Dream Dance Ice Ribbon Packaging para sa Inuming Alkohol ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- The design is themed "Dream Dance Ice Ribbon" and integrates the elements of the Winter Olympics, while creating a blind box with 4 bottles in a case, which matches with the 4 sport events of Speed Skating, Figure Skating, Curling and Ice Hockey. Through rich and diversified innovative ideas and quality services, Dream of the Blue introduced ice and snow projects into the public's life, releasing the charm of ice and snow, leaving a great impression on the youth group. It gives the brand a " youthful and positive soul" and truly reflects the vitality and style of "Dream Dance Ice Ribbon, Sprint to the Future".
- Mga Sukat at Packaging
- Bottle:103 mm x 103 mm x 310 mm
Box:154mm x 118 mm x 345 mm - Mga Tag
- Crafts,Baijiu, Olympic Winter Games, Blind boxes, Art
- Teknolohiya sa Produksyon
- The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: 4 modeling techniques engraved inside the crystal head, with a three-dimensional effect presenting the artistic characteristics of the four sports.
Bottle: the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, combined with the infinity symbol "∞".
Box: A multi-craft combination of bronzing, embossing and snowflake printing builds the charm of the floating ribbon. - Hamon sa Disenyo
- Success is for the people who are always persistent and enterprising in tackling difficulties! The colors were cooler in the first stage of sampling, then warm tones were added later to show the integration of fiery dreams and "Burning Love" snow and ice. It is an expression of Yanghe's dynamic and enterprising style.
- Pananaliksik
- Dream of the Blue and the Ice Ribbon are co-operating across borders, with a joint customised product for the Winter Olympics. To achieve the combination of Dream of the Blue with the era spirit and the Winter Olympics spirit, in order to form a brand communication. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has brought the development of product innovation to explore through cross-border cooperation.
- Inspirasyon
- With inspiration from the four sport events of Speed Skating, Figure skating, Curling and Ice Hockey, the design puts emphasis on elegance, passion, charm and beauty, while combining speed, art and power. the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, together with the "∞" meaning infinity and future, echoing the sports spirit of " Together to the Future". The athletes hovered, danced and skipped; the collision of power and art, painted a touching scene of "Dream Dance Ice Ribbon".
- Tagal ng Proyekto
- 2021-April.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu. - Daloy ng Operasyon
- The pioneering use of blind boxes in the field of Baijiu is an innovative step by Dream of the Blue brand to embrace the youth with its multi-cultural initiatives, a leading try in sports crossover and an open expression of Chinese sportsmanship. The design demonstrates the brand alignment between Dream of the Blue and the Ice Ribbon, a 'two-way run' in spirit.
- Mga Miyembro ng Koponan
- Creative Director:Liandong Zhang;
Creative Director:Huashuang Liu;
Creative Director:Zhaoxin Zhu;
Designer:Jingzhang Xiao;
Designer:Ru Li;
Designer:Aizong Lin
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