Abstract Illustrations Abstract Illustrations Branding Design Kit ni Nargiza Usmanova

Ang disenyo na Abstract Illustrations Abstract Illustrations Branding Design Kit ni Nargiza Usmanova ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2022 A' Design Award na Bakal sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.

BakalGrapika· 2022

Abstract Illustrations Abstract Illustrations Branding Design Kit

ni Nargiza Usmanova

Kliyente: TELS Group

Nagwagi ng A' Design Award na Bakal sa Kategoryang Grapika

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Ang Disenyo

Tungkol sa Abstract Illustrations Abstract Illustrations Branding Design Kit

Ang inspirasyon upang lumikha ng mga natatanging larawan para sa taunang branded kit ay ang pangmatagalang paghahanap para sa isang natatanging abstract na istilo. Gumawa kami ng 10 iba't ibang pormal na komposisyon na may mga dynamic na mapusok na linya sa mga contrast palette. Ang pangunahing pagkakaiba sa proyekto ay ang paglikha ng mga branded na konseptwal na mga guhit para sa lahat ng mga produkto ng promo. Ang lahat ng mga guhit ay iginuhit ng kamay sa pamamaraan ng gouache. Ang mga coloristic na pormal na komposisyon sa isang minimalist na linear na istilo ay tumutulong sa mga produkto na maging kakaiba mula sa maraming iba pang mapagkumpitensyang halimbawa.

Ang Pagkilala

Tungkol sa A' Design Award na Bakal

Ang Abstract Illustrations Abstract Illustrations Branding Design Kit ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Abstract Illustrations Abstract Illustrations Branding Design Kit ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Abstract Illustrations Abstract Illustrations Branding Design Kit ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: The main difference in the project is the creation of branded abstract illustrations for all promo products. All illustrations are hand-drawn in the gouache technique. Coloristic formal compositions in a minimalist linear style help products stand out from a number of other competitive examples.
Mga Sukat at Packaging: The wall calendar, databook, personal organizer, greeting card, paper and fabric bags, brochures, folder, notes, pen kit.
Mga Tag: Illustration, Promo, Calendar, Stationery, Greeting card, Bag, Folder, Notes, Company style
Teknolohiya sa Produksyon: In 2020, the transportation company TELS continued to develop its success, which is confirmed by a constant increase in the volume of services and the business expansion from the company’s own funds. The company also pays much attention to issues that are not directly related to business. These company’s activities and initiatives are highly evaluated by reputable organizations and found their reflection in a new set of promo products based on the abstract illustration made by Nargiza Usmanova. Such basic human values as Mind, Energy, Creativity, Feelings, Time, and Path, are visualized and featured on calendars, datebooks, notebooks, folders, bags, leaflets, and other promotional materials of the company.
Hamon sa Disenyo: The hardest part of the project was challenging to rich the unique style of abstract illustrations for the annual company kit. 10 formal compositions personifying all 10 virtues and principles of the company.
Pananaliksik: The analysis of marketing communications and products was carried out among the main competitors of the company. The transport business is quite dynamic and in order to break the usual standards, we decided to create individual images that would meet the aspirations of the company. All visual solutions had to cover all the necessary needs of the company in marketing and communications, starting from print and promo, website and office interior design.
Inspirasyon: The inspiration to create individual illustrations for the annual branded kit was the long-term search for a unique abstract style. Were created 10 different formal compositions with smooth lines in contract palettes.
Tagal ng Proyekto: The branding kit was created in 2019 for all needs in the 2020 year.
Daloy ng Operasyon: All promotional materials are used in the 11 corporate offices of the Tels Group in Europe.
Mga Miyembro ng Koponan: Illustrator and Graphic Designer - Nargiza Usmanova
Mga Credit ng Larawan: Illustrator and Graphic Designer - Nargiza Usmanova