Roi Re Pangunahing Gamit: Ilustrasyon ni Poovakorn Watcharaphongphiphat

Ang disenyo na Roi Re Pangunahing Gamit: Ilustrasyon ni Poovakorn Watcharaphongphiphat ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2022 A' Design Award na Bakal sa Kategoryang Paligsahan na Disenyong Panlipunan.

BakalPanlipunan· 2022

Roi Re Pangunahing Gamit: Ilustrasyon

ni Poovakorn Watcharaphongphiphat

Kliyente: Mahidol University International College

Nagwagi ng A' Design Award na Bakal sa Kategoryang Panlipunan

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Mga Kulay

Ang Disenyo

Tungkol sa Roi Re Pangunahing Gamit: Ilustrasyon

Teksto ng Aklat: Ang Roi Re ay isang online exhibition website na nakatuon sa mga kuwento ng mga tradisyonal na Thai na naglalako sa kalye na bihira nang makita sa kasalukuyan. Layunin nitong lumikha ng pagpapahalaga at kamalayan sa mga kabataang henerasyon tungo sa kulturang Thai sa pamamagitan ng paggalugad sa mga bihirang tradisyonal na gawain ng paglalako sa kalye. Nagbibigay ang Roi Re ng impormasyon, kaalaman, at mga kasangkapan sa pamamagitan ng paggamit ng natatangi at nakakabighaning serye ng mga ilustrasyon.

Ang Pagkilala

Tungkol sa A' Design Award na Bakal

Ang Roi Re Pangunahing Gamit: Ilustrasyon ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Roi Re Pangunahing Gamit: Ilustrasyon ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Roi Re Pangunahing Gamit: Ilustrasyon ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: "Roi Re" is an online exhibition website focusing on stories of Thai old style street peddlers that rarely exist in the present day. The aim is to create appreciation and awareness among young generations toward Thai culture through the exploration of these rare old-style street vending activities. Roi Re provides information, knowledge, and tools through the use of a unique and riveting series of illustrations.
Mga Tag: illustration, Graphic Design, Culture, Archive, Thai, Website, Exhibition, Young, History
Teknolohiya sa Produksyon: “Roi-Re” provides information, knowledge, and tools through the use of unique and riveting series of illustrations, on-location Augmented Technology (AR) in the form of pop-up kiosks, and series of promotional materials to connect the younger generation to what street paddlers used to be in the past.
Hamon sa Disenyo: Many of the stories often come from word of mouth and memories of an older generation and the official records of their stories are hard to find. Therefore, the content mostly comes from interviews of older generations who had known and experienced old-style street peddlers.
Pananaliksik: Thai old-style street peddlers have had a long and strong relationship with Thai culture and people. However, the development and modernization these days cause them to be less dominant, many have slowly changed their form, and some of them have disappeared. In addition, their stories often come from word of mouth and memories of older generations, which sometimes got disconnected with newer generations and the official records of their stories are rare and hard to find.

The aim of this project is to preserve and create an appreciation of Thai old-style street peddlers to a younger generation. By bringing their stories back in the present time with the help of technology, AR, virtual museum, motion graphic video, on-location pop-up kiosk, and fun illustration style, the young generation is allowed to explore and experience what was it like for street padders in the past.
Inspirasyon: Since the past, street peddlers have had a long and strong relationship with Thailand. However, the development and modernization caused old style street peddlers to be less dominant. Many of the unique street peddlers have slowly changed their form, and some of them have disappeared. Moreover, their stories often come from word of mouth and memories of older generations, which sometimes got disconnected from younger generations.
Tagal ng Proyekto: The project started in September 2019 with the research and design development and finished in July 2020 for the exhibition showcase at Siam Center (Bangkok) on 20-22 November 2020.
Daloy ng Operasyon: The online exhibition website provides information, knowledge, and tools through the use of a unique and riveting series of animated illustrations to mimic the environment of the street peddlers in the past. Audiences can play and explore items that pop up on the screen along with on the physical exhibition display, pop-up kiosks, using Augmented Technology (AR) to explore the hidden peddlers' stories on various historical locations, such as, Charoen Krung Road.