Kuniichi Ang Pakete Ng Pagkain ni Katsunari Shishido

Ang disenyo na Kuniichi Ang Pakete Ng Pagkain ni Katsunari Shishido ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2020 A' Design Award na Ginto sa Kategoryang Paligsahan na Disenyo ng Pakete.

GintoPakete· 2020

Kuniichi Ang Pakete Ng Pagkain

ni Katsunari Shishido

Kliyente: Cocodoru

Nagwagi ng A' Design Award na Ginto sa Kategoryang Pakete

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Ang Disenyo

Tungkol sa Kuniichi Ang Pakete Ng Pagkain

Ang tradisyunal na Japanese na pinangalagaang pagkain Tsukudani ay hindi kilala sa buong mundo. Isang toyo na batay sa sarsa na pinagsasama ng iba't ibang mga pagkaing-dagat at mga sangkap sa lupa. Kasama sa bagong package ang siyam na mga label na idinisenyo upang gawing makabago ang tradisyonal na mga pattern ng Hapon at ipahayag ang mga katangian ng mga sangkap. Ang bagong tatak ng tatak ay dinisenyo kasama ang pag-asang magpatuloy sa tradisyon na iyon sa susunod na 100 taon.

Ang Pagkilala

Tungkol sa A' Design Award na Ginto

Ang Kuniichi Ang Pakete Ng Pagkain ay nagwagi ng A' Design Award na Ginto, isang napakaprestihiyosong pagkilalang iginagawad sa mga disenyong pangunahing-uri, kahanga-hanga at namumukod-tangi. Ang mga nagwagi ng Ginto ay mga likhang lubhang makabago, may pananaw at nakasisilaw sa karilagan na sumasalamin sa talino, karunungan at husay ng kanilang mga tagapagdisenyo. Inaasahang ang Kuniichi Ang Pakete Ng Pagkain ay isang lubos na pinupuri, nagtatakda-ng-uso at monumental na imbensyon na naghahatid ng walang kapantay na halaga. Ang disenyong ito na nagwagi ng A' Design Award na Ginto ay isang kahanga-hanga at iginagalang na proyekto na lubos na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Kuniichi Ang Pakete Ng Pagkain ay lumilikha ng matinding damdamin ng pagnanais, gumigising ng damdamin, nagpapasigla ng pagkamalikhain at nakahuhumaling sa atin.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: It is a package design of Japanese traditional food (food boiled in soy sauce) and we aimed for a package that attracted viewers' interest in order to make it easier to purchase this product. A cubic shape that can be expressed richly and enjoyed by touching people. As a result, young people and the elderly have been chosen and new developments have been brought as gifts. And before developing the package, we started by creating a new logo first. We designed a logo to launch a new brand with a new naming.
Mga Sukat at Packaging: Size: High 75 x Wide75 x Depth75mm / Print: CMYK(350dpi) / Color variations: 9 variations
Mga Tag: japanese, food, package, graphic, textile, pattern, illustration, colorful
Teknolohiya sa Produksyon: Designed to promote display and willingness to buy. When displaying products at stores, etc., a large number of products can be stacked, and the square design enables various display methods, so that products can be displayed freely and unified anywhere.The result was that people who saw the product show were attracted, and instead of buying one, they could buy three and six together.
Hamon sa Disenyo: In order to target products to a wide range of generations, we started by creating new logos first. I designed the logo for the launch of a new brand with a new naming from the company name.
Pananaliksik: We anticipated that the variety of various flavors would increase, and verified the coloring and patterns suitable for the ingredients.It can be easily identified in the current product lineup, and it can respond to future additional lineups.
Inspirasyon: Japanese food called Tsukudani (food boiled in soy sauce) is not popular among young people, so there was a problem that there were few opportunities to see it. So, I devised a package design that would give my interest to hands such as gifts like sweets, and it was brilliantly spread from the young generation to the elderly.
Tagal ng Proyekto: Started selling at department stores and shopping malls nationwide in 2019 as a new brand of a Tsukudani manufacturer in Mie, Japan.
Daloy ng Operasyon: The problem was that the Japanese food Tsukudani (food boiled in soy sauce) was not very popular with younger generations. I wanted to make this Tsukudani easy for young people to touch like sweets. Thinking about purchasing as a gift or souvenir, and developing flavor variations with color and Illustration pattern combinations, young people were also hit and the set purchase was even more successful.