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Hong Kong Trade Development Council tarapyndan Tomorrow Lab Çäre giňişliginiň dizaýny

Hong Kong Trade Development Council tarapyndan döredilen Tomorrow Lab Çäre giňişliginiň dizaýny dizaýny Çäre we Waka Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.


KümüşÇäre· 2020

Tomorrow Lab Çäre giňişliginiň dizaýny

dizaýner: Hong Kong Trade Development Council

Müşderi: Hong Kong Trade Development Council

Çäre Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Reňkler

Dizaýn

Tomorrow Lab Çäre giňişliginiň dizaýny hakynda

Tomorrow Lab, Gonkong Kongres we Sergi Merkezinde dört gün dowamynda geçirilen Centrestage atly moda çäresi üçin döredilen çäre giňişliginiň dizaýnydyr. Dizaýn üç umumy meýdany öz içine alýar: giriş meýdançasy, merkezi görkeziş we sergi zalynyň içindäki podium arenasy. Ähli ýerde futuristik senagat laboratoriýasy temasy ulanylýar. Hereket edýän robot gollary we konweýer lentaly witrinalar moda brendlerini görkezýär. Gurluşlar başga ýerde öňünden taýýarlanyp, üç günde gurnaldy. Metal boş bölekler çäreden soň gaýtadan işlenildi we halylar biodegradasiýa bolýan görnüşdedi.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Tomorrow Lab Çäre giňişliginiň dizaýny A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Tomorrow Lab Çäre giňişliginiň dizaýny ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Tomorrow Lab Çäre giňişliginiň dizaýny köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar
A premium fashion event called Centrestage was held at the Hong Kong Convention and Exhibition Centre for 4 days. Housing over 220 contemporary fashion brands within a 7000m2 area. A contemporary Tomorrow Lab theme was created to uplift the ambience of the 3 communal spaces provided by the organiser. This includes the outer concourse followed by a central display and a catwalk arena located inside the exhibition hall. Besides this challenge, only 3 days were permitted for the onsite set-up.
Ölçegler we Gaplama
Due to the tight onsite production of 3 days, the design had to be prefabricated off-site and assembled quickly on site. All the backdrops were finished in digital print, while the catwalk back wall used coloured polycarbonate sheets. All structural formats were made from metal hollow sections and recycled after the event. The LED screen, pre-controlled robotic arms, lighting, audio and visual equipment were hired. All carpets were biodegradable.
Bellikler
Centrestage, Hong Kong, Fashion, Tomorrow Lab, Space, Exhibition, Fair, Contemporary, Catwalk, Sci-fi
Önümçilik Tehnologiýasy
Due to the tight 3-day onsite production, the design had to be prefabricated off-site and assembled quickly onsite. The backdrops were made with both plywood backing finished in digital print and the catwalk backwall used coloured polycarbonate sheets. All linear structural formats were made from metal hollow sections and recycled after the event. All the light emitting diode screen, pre-controlled robotic arms and audio & visual equipment were hired. Usage of biodegradable carpets were also applied.
Dizaýn Kynçylygy
The challenging part was defining the design language to uplift the overall ambience. Since Centrestage is about being progressive and experimental using a series of anonymous futuristic industrial setting was apt. Much of the industrial feel of the decor is unidentifiable to let the visitors’ own imagination conclude each scene. Inside the hall’s a robotic production line is replicated to give the notion future fashion pieces could be conceptualised or collaborated by robots in future.
Gözleg
The research was based on the purpose of Centrestage as a vehicle to discover the most upcoming Asian fashion talent and congregate the latest contemporary fashion brands together. A futuristic approach was adopted under the concept of Tomorrow Lab. From this, the organiser wanted to develop 3 main spaces. A visitors journey was created using design elements to form a futuristic industry lab experience as its core reference.
Ylham
The Tomorrow Lab concept was inspired by Centrestage’s objective to discovers Asia’s latest upcoming fashion talents whilst bringing the most contemporary brands under one roof. A futuristic industrial laboratory theme to evoke the visitors' first impression was built at the concourse. The lab theme continued inside the exhibition hall. Real moving robotic arms were used to highlight the various fashion brands at the central display that led visitors to the open stage area.
Taslama Dowamlylygy
The total duration was 3 months from initial briefing to onsite completion. The event was launched on the 5th of September 2018 and ran for 4 days. Only 3 days were allowed for the move in and onsite setup and production testing. Centrestage was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong.
Iş Akymy
The flow for Tomorrow Lab concept began at the concourse with various wall installations each with a futuristic industrial lab theme, a large LED screen was also installed for enhancing the first impression of the visitors. Inside the hall, a central display containing 2 conveyor belt showcases with dressed mannequins along with a series of movable robotic arms set the scene. The catwalk arena used scaffoldings, yellow metal grated seats and cladded polycarbonate to further echo the concept.

Hemaýatçy

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Oňat Dizaýn Uly Ykrar Edilmäge Mynasypdyr

A' Design Award — oňat dizaýn üçin halkara, eminler tarapyndan berilýän baýrakdyr. Işleriňiziň mynasyp ykrar edilmegini, şöhrat, abraý we köpçülige tanalmagy gazanmak üçin A' Design Award bäsleşigine gatnaşyň. Işiňizi A' Design Award üçin hödürläň we abraýly A' Design Prize baýragy ugrunda bäsleşiň.

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