Jesmynny Morais tarapyndan Orla 55 Marka Şahsyýeti

Jesmynny Morais tarapyndan döredilen Orla 55 Marka Şahsyýeti dizaýny Mahabat, Marketing we Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2026 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşMahabat· 2026

Orla 55 Marka Şahsyýeti

dizaýner: Jesmynny Morais

Müşderi: Dinamize Empreendimentos

Mahabat Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Orla 55 Marka Şahsyýeti hakynda

Orla 55 markasy arhitektura firmasy bilen ýakyn hyzmatdaşlykda işlenip düzüldi we 1950-nji ýyllaryň Braziliýa modernizminden ylham aldy. Onuň wizual şahsyýeti arassa çyzyklary, geometrik deňagramlylygy we şol döwre inçe salgylanmalary öz içine alýar, bu bolsa bina, onuň arhitektura dili we markanyň özi arasynda aýdyň baglanyşyk döredýär. Bu bitewi çemeleşme taslamanyň hem taryhyny, hem häzirki zaman häsiýetini şöhlelendirýän sazlaşykly we wagt geçse-de könelmejek dizaýny üpjün edýär.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Orla 55 Marka Şahsyýeti A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Orla 55 Marka Şahsyýeti ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Orla 55 Marka Şahsyýeti köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The Orla 55 brand translates Brazilian modernist principles into a contemporary visual identity system based on geometry, proportion and typographic precision. The scalable design system ensures consistency across editorial, digital and architectural applications. The project contributed to a 25 percent increase in perceived market value and sales price per square meter through strategic brand positioning and visual coherence.
Ölçegler we Gaplama: Developed within ISO compliant digital workflows, the visual system is scalable and versatile, optimized for high resolution print production as well as digital applications. Font families and color codes were defined with precise parameters to maintain visual consistency across all brand touchpoints.
Bellikler: Brazilian modernism, coastal lifestyle, real estate branding, timeless design, visual identity, architectural integration, brand strategy, contemporary refinement, residential experience
Önümçilik Tehnologiýasy: The development of the brand identity followed a collaborative and iterative process, combining historical research, architectural references, and principles of modern design. Detailed design development ensured visual precision, while carefully selected typography and color palettes established a balanced and scalable system adaptable to multiple platforms and formats.
Dizaýn Kynçylygy: The main challenge was interpreting Brazilian modernist architecture from the 1950s without creating a nostalgic identity. The project required translating historical principles into a contemporary visual language aligned with coastal lifestyle and architectural coherence. Balancing heritage and innovation while maintaining clarity, consistency and market relevance was essential to create a timeless and adaptable brand system.
Gözleg: The project combines historical research, cultural analysis and strategic positioning to create a brand identity rooted in Brazilian modernism and adapted to the coastal context. As part of the Tropicos framework, the system integrates architectural references from the 1950s with contemporary design principles, resulting in a cohesive visual language that reinforces differentiation, perceived value and consistency across brand applications.
Ylham: Inspired by Brazilian modernist architecture from the 1950s, Orla 55 was developed as part of the Tropicos conceptual framework created for coastal developments. The project combines architectural research, modernist principles and contemporary design methodology to create a coherent visual identity system aligned with architecture, cultural context and lifestyle, reinforcing consistency between brand language and built environment.
Taslama Dowamlylygy: The project started in February 2024 in Itajai, Santa Catarina, and was finalized in February 2025. It is currently in the final stage of preparation for the official launch.
Iş Akymy: Every brand touchpoint, from physical signage to digital platforms, was designed to provide a seamless and intuitive experience. The identity and aesthetic, aligned with the coastal lifestyle, ensure consistency, recognition, and a sense of belonging for residents and visitors. From sales materials to on site applications, Orla 55 extends the promise of design quality into a tangible and aspirational living experience.
Surat Awtorlary: Vídeo: Jesmynny Morais