Sang Ryu tarapyndan RE MAX Daelim Broşýura toplumy

Sang Ryu tarapyndan döredilen RE MAX Daelim Broşýura toplumy dizaýny Çap we Neşir Mediýa Dizaýny Bäsleşik Kategoriýasynda 2024 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçÇap· 2024

RE MAX Daelim Broşýura toplumy

dizaýner: Sang Ryu

Müşderi: RE/MAX Daelim

Çap Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

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A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

RE MAX Daelim Broşýura toplumy hakynda

Broşýura toplumy Günorta Koreýada halkara gozgalmaýan emläk franşizasy bolan Real Estate Maximums (RE MAX) kompaniýasynyň täze franşiza eýesi RE MAX Daelim üçin döredildi. Ol koreý we iňlis dillerinde iki dilli neşirleri we gozgalmaýan emläk maklerleriň potensial müşderilere satuw işlerini öňe sürmek üçin faýl papkasyny öz içine alýar. Gozgalmaýan emläk makerleri bilen hyzmatdaşlykdan ylham alnan dizaýner, franşizanyň hyzmatlaryny we netijelerini bazara çykarmak üçin önümleriň brend aragatnaşygyny dolandyrdy. Broşýura maglumat beriji mazmuny görkezýär, faýl papkasy bolsa müşderi maslahatlaşmasyny ýeňilleşdirmek üçin satuw resminamalaryny ýerleşdirýär.

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

RE MAX Daelim Broşýura toplumy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. RE MAX Daelim Broşýura toplumy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. RE MAX Daelim Broşýura toplumy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The designer and the realtors applied their expertise and experience in co-creating the collateral brief and deliverables. The bilingual editions are published to reach clients of all socioeconomic, geographic, and national backgrounds. The branded brochure and file folder promote the franchise as a powerhouse brand and the franchisee as a trusted operator. The brochure kit is designed to be all-inclusive, especially in empowering the realtors to perform a wider range of sales tasks.
Ölçegler we Gaplama: 210 x 297 mm
Bellikler: RE/MAX Daelim, Brochure, Co-Design, Sang Ryu
Önümçilik Tehnologiýasy: The designer executed the brochure kit to communicate the franchise brand image and the franchisee service. The cover features the cityscape of Yeouido in Seoul, where the franchisee is headquartered, as a design motif. The spreads feature the slogans, reference map, graphic figures, alphabetically indexed tables, and brandmark elements as navigable section signposts. The brochure is saddle-stitched, finished with spot coating on its cover illustrations, and printed on A4-sized paper, along with the file folder.
Dizaýn Kynçylygy: What real estate sales collateral is essential to the realtors' sales activities? How can the designs represent the realtors as deserving professionals? Where are the opportunities for co-design to make practical and meaningful impacts?
Gözleg: The brochure kit is designed for RE/MAX Daelim, a new franchisee of the international real estate franchise, Real Estate Maximums (RE/MAX), in South Korea. It includes bilingual editions in Korean and English and a file folder for promoting the realtors' sales activities to prospective clients. Inspired by collaboration with the realtors, the designer managed the brand communications for the franchisee products to market their services and performance. The brochure features informative content, while the file folder accommodates sales documentation to facilitate client consultation.
Ylham: RE/MAX Daelim briefed on the collateral to be used in their realtors' sales activities. It is a tool for them to build client relationships leading to increased commissions. As a result, the designer co-created their first brochure kit with about 20 realtors who participated. For the brochure, participants contributed original text and photos to publish translated editions. For the file folder, they expressed its need to carry up-to-date listings and contracts for client consultation.
Taslama Dowamlylygy: RE/MAX Daelim launched the brochure kit in South Korea in July 2023. The designer and the realtors participated in its co-creation from March to June 2023.
Iş Akymy: The brochure kit is primarily used by the realtors for client consultations. With the brochure and file folder designs, they can locate information about their work, track records, and even research for sales purposes. The English edition is used to consult with clients and businesses at home and overseas. These opportunities come from the franchisee networks and client relations to utilize a translated edition as well as a PDF file.