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Betina Greca Menescal - Moels and Co tarapyndan Moels and Co 528 Sagat Şaý

Betina Greca Menescal - Moels and Co tarapyndan döredilen Moels and Co 528 Sagat Şaý dizaýny Şaý-sep Dizaýny Bäsleşik Kategoriýasynda 2022 A' Design Award Altyn Baýragy baýragynyň abraýly ýeňijisidir.


AltynŞaý-sep· 2022

Moels and Co 528 Sagat Şaý

dizaýner: Betina Greca Menescal - Moels and Co

Müşderi: Moels and Co

Şaý-sep Kategoriýasynda A' Design Award Altyn Baýragy Ýeňijisi

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Reňkler

Dizaýn

Moels and Co 528 Sagat Şaý hakynda

Moels we Co 528, gönüburç şekilli korpus we altyn gatnaşygy boýunça bölünen asimmetrik aýlawly häzirki zaman asyryň ortalarynda ylhamlanan bilek sagady. Aýlaw, kümüş metaldan ýasalan, pigment örtügi bilen garylyp, ýagtylygy üpjün edýär we ýagtylyk ýagdaýyna baglylykda aýlawyň reňki gaty özüne çekiji täsir döredýär. Düwürtikler, kynçylyklar ýa-da gereksiz bezegler bolmasa bu dizaýn häzirki bazarda hakykatdanam seýrekdir.

Ykrar etme

A' Design Award Altyn Baýragy hakynda

Moels and Co 528 Sagat Şaý A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Moels and Co 528 Sagat Şaý deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Moels and Co 528 Sagat Şaý güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar
Moels & Co 528 is a highly distinctive timepiece due to its unique rectangular case shape and the asymmetric dial which was sectioned according to the golden ratio. In addition, the see-through case back that shows the mechanical movement working, a 10 ATM water resistance rating much greater than standard 3ATM, a 3mm thick double domed sapphire crystal used mostly on dive watches and the dial painted with metallic shimmers that change colours depending on the light circumstances.
Ölçegler we Gaplama
The case measures only 33mm in height (41mm with lugs), 45mm in width and 11mm thick including the double domed sapphire crystal. The custom designed eco-friendly package is small, it measures only 18cm x 8cm x 4cm and I designed it to fit into a mailer bag and reduce shipping costs. Leather strap width and length are 22mm/20mm and 120mm/80mm respectively.
Bellikler
Mid century inspired design, automatic watch, designed by woman, clean, classic, metallic colours, TV shaped case, premium materials.
Önümçilik Tehnologiýasy
I used Vectorworks to develop the technical drawings and instead of using 3D printing I built the mock ups myself using only paper, cardboard and velcro. I then forwarded my CAD files to the factory, where they produced the prototype. The case is manufactured with high precision 5 axis CNC machining and it is made of 316L 1.4404 steel which is the most commonly used metal in watchmaking. Stainless steel remains the best material for case production due to its excellent properties and infinitely recyclability with no loss of quality.
Dizaýn Kynçylygy
This is my first product and building a product from scratch is challenging, especially with no academic background in industrial design. I spent a long time on researching and educating myself, but my biggest challenge was finding the design path. It took me 2 years to find it but after that the development went smoothly despite the pandemic.
Gözleg
I used only social networks and received amazing feedback from the general public, watch enthusiasts and even from industry insiders. In just two weeks in reputable watch groups and forums I have received almost 5000 likes and more than 1400 positive comments about the design and 99% of them expressed they would definitely purchase a Moels & Co 528 timepiece due to its unique design, technical specifications and price point. This positive feedback was enough for me to valid my design and move forward.
Ylham
Thanks to my architecture background I am highly influenced by the Bauhaus and Mid-century Modern. I believe that many people like me are experiencing feelings of nostalgia for long-lasting products from the past that bear much simpler aesthetics so I decided to get back to basics and create a product using the same solid design principles from the past and added the best possible components and modern manufacturing.
Taslama Dowamlylygy
The project started in April 2020 in Como, Italy and finished prototype manufacturing in January 2022 in Como, Italy.
Iş Akymy
Mechanical watches do not require batteries as they are powered through the kinetic energy generated by the wearer's arm movement. A mechanical movement is made entirely of metal and it is incredibly robust, it can be easily serviced and repaired and will last decades with proper maintenance. A mechanical watch is a product that lasts for generations and it never comes to waste, it has an indefinite lifespan which quartz powered watches and smartwatches do not have.
Patentler
Mark: MOELS+CO, 2022, Trade Mark No: UK00003689538, Holder: MADMAN & FATMAN LTD.
Surat Awtorlary
Image #1: Render by Stefan Brown/Renderologists Ltd, Front View Graphite, 2022.
Image #2: Render by Stefan Brown/Renderologists Ltd, Back View, 2022.
Image #3: Render by Stefan Brown/Renderologists Ltd, Exploded View, 2022.
Image #4: Photographer Betina Menescal, 2022.
Image #5: Photographer Betina Menescal, 2022.
Video Credits: A film by Betina Menescal and David Goncalves. Cinematography and Editing by David Goncalves. Music by Matrika, license code: DJBJEWILOGIQV1DZ. All stock footage legally acquired under Shutterstock license.

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Oňat Dizaýn Uly Ykrar Edilmäge Mynasypdyr

A' Design Award — oňat dizaýn üçin halkara, eminler tarapyndan berilýän baýrakdyr. Işleriňiziň mynasyp ykrar edilmegini, şöhrat, abraý we köpçülige tanalmagy gazanmak üçin A' Design Award bäsleşigine gatnaşyň. Işiňizi A' Design Award üçin hödürläň we abraýly A' Design Prize baýragy ugrunda bäsleşiň.

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