Matteo Ruisi tarapyndan Bank of England Suratçylyk

Matteo Ruisi tarapyndan döredilen Bank of England Suratçylyk dizaýny Fotosuratçylyk we Foto Işläp Bejerme Dizaýny Bäsleşik Kategoriýasynda 2022 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçFotosuratçylyk· 2022

Bank of England Suratçylyk

dizaýner: Matteo Ruisi

Müşderi: Bank of England

Fotosuratçylyk Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

31,150

Tassyklanan Baýrak Ýeňijisi

#139565 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Bank of England Suratçylyk hakynda

Angliýanyň Bankynyň funksiýalarynyň biri bank notlaryny çap etmekdir. Britan funt sterlingi notlary olary özboluşly edýän dürli aýratynlyklara eýedir. Notlaryň suratçylygy has giň wizual şahsyýet taslamasynyň bir bölegi hökmünde hödürlenildi, emma bank notlary diňe berk düzgünlere laýyklykda köpeldilip bilner. Makro obýektiw bilen alnan suratlar howpsuzlyk aýratynlyklaryny, şahsyýetleri we olaryň dizaýnynyň gözelligini görkezýär. Suratlar 3 kategoriýa bölündi: not toparlary, jikme-jiklikler we abstrakt.

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

Bank of England Suratçylyk A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Bank of England Suratçylyk uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Bank of England Suratçylyk zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: One of the functions of the Bank of England is to print banknotes. The British Pound Sterling notes have different features that make them unique. The official photography of the notes depicts security features, characters, and the beauty of their design.
The images have been grouped into three categories, that are groups of notes, details, and abstract.
Ölçegler we Gaplama: Resolution 350 x 350
Dimensions 6720 x 4480
ISO Speed 100
Exposure time 1 125
Colour profilesRGB IEC61966 2.1
Colour spaceRGB
Bellikler: Banknotes, Bank of England, Notes, Pound Sterling, British Pound
Önümçilik Tehnologiýasy: The photographic side of the project was shot on an SDLR Canon EOS 5D Mark IV camera using a macro lens EF100mm f/2.8L Macro IS USM, pushing its capabilities to the limit.
Using a shallow depth of field and backlighting with black material to create show through on areas of the notes.
Particular care was taken to enhance the detail and colour of each note, without being too obvious. The imagery should reflect each area within the design brand.
Dizaýn Kynçylygy: There are several restrictions on the way the Bank of England banknotes can be reproduced. The main challenge was to define a style that showed the beauty of the notes while following the law and the guidelines from the Bank.
Gözleg: The photographic approach was a combination of the photographer's experience and experimentation. The photographer played around with the lighting and pushed the use of the lens to the extreme, manually focusing and moving the notes in front of the lens at close proximity until something interesting happened. The assistant helped press the cable release, adjust the light, or move material around, as most of the time the photographer was manipulating the notes until desired effect was achieved.
Ylham: The beautiful detail of the notes was inspiration enough, combined with abstract, graphic composition and back lighting, the challenge came in making the notes become more exciting to look at and less obvious.
Taslama Dowamlylygy: The project started back in May 2020, before the approval of the wider project. The first day was during lockdown at the photographer's home studio on 30 March 2021. On 7th May some of the angles and variations have been refined. The project covered the 5, 10, and 20 pound notes. The final shoot day was on 20.02.2022 when the photographer shot the new 50 pound note to complete the set.
Abstract moving image formed part of the shoot and this was achieved using the same camera shooting in slow motion.
The entire body of work was shot at the photographer's home studio in Chartham, Kent.
Iş Akymy: Images for branded photography can be used on digital and print applications.
Patentler: Bank of England
Topar Agzalary: Creative Director: Matteo Ruisi
Creative Director: Peter McCabe
Photographer: Lee Funnell
Surat Awtorlary: Image #1: Photographer Lee Funnell
Image #2: Photographer Lee Funnell
Image #3: Photographer Lee Funnell
Image #4: Photographer Lee Funnell
Image #5: Photographer Lee Funnell