Tongji Tiandi Neili Lab tarapyndan Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi

Tongji Tiandi Neili Lab tarapyndan döredilen Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi dizaýny Çäre we Waka Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşÇäre· 2021

Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi

dizaýner: Tongji Tiandi Neili Lab

Müşderi: Tongji Tiandi-Neili Lab

Çäre Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Dizaýn

Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi hakynda

Zhangyan Country Living Festival, Şanhaýdaky oba çäresi üçin döredilen sergi giňişligidir. Ýerleşiş, dürli tematiki sebitleri emele getirmek üçin bulaşdyrylan, üst-üstüne goýlan, biri-birine geçirilen we öwrülen köne ýük konteýnerlerinden düzülendir. Konteýnerleriň bir topary forumlar üçin sebiti gurşap alýar, beýleki topary bolsa bazar üçin sebiti kesgitleýär. Agaç, saman we gamyş ýaly ýerli taşlanan çeşmeler hem ulanylýar. Wizual identifikasiýa Memphis stilini yzarlaýar we dagyň, suwuň, balygyň we köpriniň ýerli nagyşlaryny abstraktlaşdyrýar. Çäre giňişligi 5000 inedördül metri öz içine alýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Zhangyan Country Living Festival Esasy wezipe: Sergi giňişligi köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Urban-rural co-creation innovation experiment initiated by Lou Yongqi, Dean of the D&I, Tongji University, John Sakara, Academician of the RAC, and Aldo Cibic, one of Memphis school founders, to advance practices of sustainable living.
We find the meeting point in various design fields through the exploration of cross-boundary thinking, thereby integrating design concepts to help brands systematically output.
Taking brand culture "innovation" and "sustainable" as the core spirit for the design.
Ölçegler we Gaplama: The visual system design includes 5000 square meters of activity space.
Bellikler: Innovation，sustainable，Memphis，integrating design
Önümçilik Tehnologiýasy: The construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
Dizaýn Kynçylygy: In order to fit the project proposition of "sustainable development", the space design is creatively combined with the original resources of the site. With the vitality given by design, its sustainability can be re stimulated; with the reuse of materials, a recyclable overall system can be established to reduce waste. The project market constructed with vitality system publicizes the concepts of "everything has an afterlife", "everything makes the best use of" and "each has its own place".
Gözleg: Based on the project design background, the design approach decided to follow the following principles: starting from the top design, integrating the independent and compatible relationships among the main visual design, space design and guidance system, and strengthening the systematic output of the brand to the audience. The project hopes to create a blueprint for rural life in the future. The main visual design integrates the design style of Memphis School, and abstracts the "mountain, water, fish, bridge" and other abstract graphics with the regional characteristics of Zhangyan to form the main visual symbol of this event in the form of abstract combination. The Memphis school's design attribute of daring to imagine and break the Convention coincides with the attribute of this event.
The overall visual identity design of the project is based on the Memphis style, starting from the exhibition, speech, workshop and market to carry out spatial narrative, conveying the concepts of "rural", "sustainable", "future" and "innovation".
Ylham: The Memphis school featuring creativity is used to integrate the elements of rural history and culture to form a brand image.
The brand graphics are three-dimensionally extended to form a systematic space design language.
To convey the sustainability sprint, the construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
We hope to lead the China rural revitalization with the idea of innovation and sustainability and design concept.
Taslama Dowamlylygy: The project started in August 2019 in Shanghai and finished in November 2019.
Iş Akymy: The original base is in an open suburban meadow, and in order to follow the purpose of environmental protection and sustainable exhibition, a number of old containers are used to form the activity area. By staggering, stacking, interlacing and stretching the containers, the simple rectangular bodies are combined into a variety of dynamic thematic exhibition space.
The left side of the site is distributed by two groups of containers on both sides, forming a more open enclosed form and providing an area for holding forums. On the right side, two groups of containers are rotated and disassembled into the site to create an activity space for holding a marketplace.
Topar Agzalary: Jiaqing Wu
Jia Lin
Yin Shi
Lei Yu
Ling Ma
Suying Zheng
Lu Xiao
Xinyan Wang
Ronglan Wang