Muundo HanKkeut Utambulisho wa Chapa na Jaehun Kim ni mshindi mashuhuri wa tuzo ya kifahari ya 2020 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.
FedhaMchoro· 2020
HanKkeut Utambulisho wa Chapa
na Jaehun Kim
Mteja: Visang
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mchoro
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #99386Muundo
Kuhusu HanKkeut Utambulisho wa Chapa
HanKkeut ni utambulisho wa chapa kwa mfululizo wa vitabu vya kiada vya shule za msingi vilivyotengenezwa kupitia ushirikiano baina ya wanafunzi na walimu. Lengo la chapa ni muunganiko wa yote kwa pamoja katika ujifunzaji. Grafiki ya jalada inatumia mstari ulioanganishwa unaotoka katika taswira ya utambulisho wa chapa ili kuonyesha hisia ya kupaa. Mstari huohuo unatumika kwa vitabu vyote vya HanKkeut ili kuunda kipengele cha kuonekana kilicho thabiti. Rangi zenye mng'aro, muundo wa nakshi zilizonyanyuka na stika za holografia zinatumika kwenye majalada. Viwango tofauti vya umri vinatofautishwa kwa rangi tofauti za majalada.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
HanKkeut Utambulisho wa Chapa ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. HanKkeut Utambulisho wa Chapa inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. HanKkeut Utambulisho wa Chapa ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Han-kkeut is a brand of grade school textbooks developed by the collaboration of students and teachers.
Under the brand objective of 'all-in-one connection in learning', HanKkeut strives to research concepts required for learning and provide guidance that connects students with their teachers.
Providing the best form of learning, the textbooks enable communication between teachers and students. - Vipimo na Ufungashaji
- The dimension of HanKkeut is 220mm x 300mm x 10mm, 210mm x 297mm x 10mm and it is printed with harmless far-infrared ink.
Different age levels have different cover design colors of distinguishing. - Lebo
- Learning Method, Brand Identity, all in one, connect, ascension
- Teknolojia ya Uzalishaji
- The vivid colors of HanKkeut brand are used to provide a strong yet simple design. The cover design of the brand book and textbooks make use of unique colors, embossed textures, and holographic stickers to effectively express the functions.
- Changamoto ya Ubunifu
- In the process of developing a graphic motif to create a unique look for HanKkeut, the designers experienced many trials and errors. To represent the brand objective of “all-in-one connection in learning,” the brand identity uses connected strokes as a motif to complete a sense of ascension that expresses the brand value and customer benefits.
- Utafiti
- Developed in 1998, HanKkeut achieved best practices in the education market through its bold challenges, becoming the leading brand in language arts and social studies study books for grade school students. The brand sold 10 million books in the shortest period in 2006, sold over 22 million books by 2013, and is a steady seller with more than 1 million sales annually. The innovation in the history of HanKkeut continues to this day.
- Msukumo
- The cover graphic symbolizes HanKkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all HanKkeut books to generate a unique visual feature.
The design emphasizes the 'completion' and 'book' concepts, concisely expressing the 'Finish the Subject with One Book' brand slogan.
The brand identity, slogan, and graphic images are used to expand the comprehensive series brand and establish an identity. - Muda wa Mradi
- HanKkeut project is conducted in Seoul, Korea. We have developed education brands from July 2019 to December 2019.
- Mtiririko wa Uendeshaji
- HanKkeut is a brand that generates best practices by connecting students with teachers, achievements with better performance, and past with the present, all through trust.
- Wanatimu
- Creative Director : Hanna Park
Designer : Yunhee Lee
Designer : Kwangsoo Park
Designer : Soojin Myung
Designer : Sehee Lim
Designer : Hyojoo Park - Haki za Picha
- Visang Creative Design Lab, 2019
Imedhaminiwa
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