Ruka hadi maudhui
Rock Rhyme Tea Ufungashaji wa Chai na Yu Hsin Tseng

Muundo Rock Rhyme Tea Ufungashaji wa Chai na Yu Hsin Tseng ni mshindi mashuhuri wa tuzo ya kifahari ya 2026 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.


ShabaUfungashaji· 2026

Rock Rhyme Tea Ufungashaji wa Chai

na Yu Hsin Tseng

Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Ufungashaji

5,924

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #183194

Rangi

Muundo

Kuhusu Rock Rhyme Tea Ufungashaji wa Chai

Rock Rhyme Tea ni muundo wa ufungashaji wa Chai ya Mwamba ya Wuyi, chai ya oolong ya Kichina. Muundo huu umehamasishwa na mimea ya chai inayokua katika nyufa za majabali. Miundo ya rangi ya kijivu ya mwamba imeunganishwa na vipengele vya uchapishaji wa mbao wa Enzi ya Song pamoja na mipigo ya kisasa ya brashi. Seti hii inajumuisha makopo ya chai, mfululizo wa chupa za chai baridi na kijitabu kinachoeleza hatua kumi na mbili za ufundi wa jadi. Vifaa vyepesi vinaiga mwonekano wa mwamba halisi, huku makopo ya ndani yakitumia vifaa vinavyozuia unyevu na mwanga. Vishikizo vya kamba za katani zilizosukwa kwa mikono vinakumbusha majani ya chai yaliyosokotwa. Ufungashaji huu unafaa kwa uhifadhi wa nyumbani na kwa safari.

Utambuzi

Kuhusu Tuzo ya Shaba ya A' Design Award

Rock Rhyme Tea Ufungashaji wa Chai ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Rock Rhyme Tea Ufungashaji wa Chai inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Rock Rhyme Tea Ufungashaji wa Chai hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee
This project reinterprets Wuyi Rock Tea through youthful packaging. Inspired by tea growing in cliff crevices, the design combines "rock gray" textures with Song Dynasty woodblock elements and modern brushstrokes. This fusion transforms traditional high-end tea into a trendy brand, bridging generations. The set includes tea canisters and a booklet detailing the "12-step craft." The concept extends to a refreshing cold-brew series, offering modern consumers a diverse drinking experience.
Vipimo na Ufungashaji
Large Gift Box: 295 mm x 170 mm x 110 mm
Travel Set Box: 67 mm x 57 mm x 215 mm
Large Tea Canister: 75 mm x 75 mm x 100 mm
Travel Tea Canister: 50 mm x 50 mm x 50 mm
Cold Brew Bottle: 62 mm x 62 mm x 163 mm
Booklet: 113 mm x 30 mm x 198 mm
Lebo
Rock, Rock Tea, Packaging, Gift, Gen Z, Chinese
Teknolojia ya Uzalishaji
The gift boxes and tea canisters are made from lightweight materials that simulate the appearance of real rock. To preserve the tea, the inner canisters and cold-brew bottles use moisture-proof and light-blocking materials. For the carriers, we hand-wove hemp ropes to mimic the twisted texture of traditional rock tea leaves. This design combines traditional handcraft with modern material technology to ensure both aesthetics and functionality.
Changamoto ya Ubunifu
To move away from traditional tea canister designs, we challenged ourselves to make the packaging look like real rocks while overcoming mass production limits. We used lightweight materials to achieve this heavy stone appearance. Additionally, we had to ensure that the hand-woven hemp rope carriers were functional and strong enough for daily use.
Utafiti
This research employs a multi-dimensional approach to cultural and market repositioning. By analyzing the 12-step traditional tea-making process alongside semi-structured interviews with a 20-person youth demographic, we identified a significant generational aesthetic gap. Our findings revealed that 85% of target users desired a fusion of historical heritage and modern convenience. Consequently, this project strategically utilizes sensory innovation and youthful visual languages to transform an ancient cultural asset into a commercially viable, high-growth lifestyle product for the global market.
Msukumo
This project is inspired by Rock Tea growing in cliff crevices. As a type of Chinese Oolong tea, our goal is to attract young consumers through youthful packaging, bridging the gap between tea culture and the new generation. Based on research into the 12-step traditional craft and modern tea trends, we transformed rugged rock textures into a contemporary gift experience for the youth market.
Muda wa Mradi
The project started in December 2025 in Taiwan and finished in March 2026 in Taiwan, and was exhibited in Young Designers' Exhibition (YODEX) in May 2026 in Taiwan.
Mtiririko wa Uendeshaji
The gift set uses a simple top-and-bottom lid structure. To access the tea, users lift the main cover to find two large canisters for long-term storage and one small canister for single-use outdoor brewing. All tea canisters feature sealed lids that are opened by pulling the top cover. For immediate drinking, the cold-brew series uses a standard twist-cap bottle. This design allows users to easily switch between home storage and on-the-go convenience.
Hataza
Copyrights belong to Yu Hsin Tseng, Chih Shan Huang, Yung Chia Wang, Ling An Huang, Esther Leau, 2026.
Wanatimu
Creative Director: Yu Hsin Tseng
Designer: Chih Shan Huang
Designer: Yung Chia Wang
Designer: Ling An Huang
Creative Director: Esther Leau
Haki za Picha
Image #1 : Photographer Esther Leau, Rockrhyme Tea, 2026.
Image #2 : Photographer Esther Leau, Rockrhyme Tea, 2026.
Image #3 : Photographer Esther Leau, Rockrhyme Tea, 2026.
Image #4 : Photographer Yu Hsin Tseng, Rockrhyme Tea, 2026.
Image #5 : Photographer Yu Hsin Tseng, Rockrhyme Tea, 2026.

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