Muundo Aquetha Ufungashaji wa Sake na Tacto Inc. ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
FedhaUfungashaji· 2024
Aquetha Ufungashaji wa Sake
na Tacto Inc.
Mteja: Tacto Inc
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #158293Muundo
Kuhusu Aquetha Ufungashaji wa Sake
Aquetha ni muundo wa ufungashaji na uwekaji chapa kwa sake ya Kijapani iliyohifadhiwa kwa muda mrefu. Chupa hii imetengenezwa kwa mikono na msanii wa vioo na kuundwa kwa nguvu ya uvutano, jambo linaloipatia mviringo wa asili unaoashiria mpito wa wakati. Umbo la mviringo pia husaidia mchakato laini wa kukomaa baada ya kuwekwa chupani. Lebo za uwazi zimetengenezwa kwa uchapishaji wa letterpress usio na wino ili kuakisi tabia safi ya ukomavu wa joto la barafu. Sanduku la nje lililo rahisi lina mbonyeo kati ya kifuniko na mwili ili kuonyesha mstari wa muda wa ukomavu. Muundo huu unawasilisha sake iliyokomaa kama kazi ya sanaa badala ya bidhaa ya kawaida.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
Aquetha Ufungashaji wa Sake ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Aquetha Ufungashaji wa Sake inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Aquetha Ufungashaji wa Sake ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Aged sake is a minor genre among Japanese sake, and the design team needed to re-propose it to the world in a way that is not bound by the traditional context of Japanese sake. Therefore, they created a design to position AQUETHA, which is characterized by ice-temperature aging, as the umbrella for the online gallery “Kitamura Sake Exhibition,'' which views aged sake as works of art, and as the first of the works that will be exhibited and sold there. Based on this concept, they planned and developed bottles that are hand-made by artists, and a website that functions as a gallery. The selection of works for the second and subsequent editions is already underway, as they have been well-received by Western liquor fans and young people who were previously unable to approach aged sake.
- Vipimo na Ufungashaji
- Bottle: width 110mm × depths110mm × height150mm
Package: width135mm × depth135mm × height 165mm - Lebo
- Packaging, Product Design, Website
- Teknolojia ya Uzalishaji
- Bottles and packaging that do not compromise
on every detail as a “artwork”.
Design team commissioned glass artist Yutaro Kijima to create a bottle that is shaped by the force of gravity and has a natural roundness that gives a sense of the passage of time. Furthermore, in order to make the most of the clear impression that is a characteristic of ice-cold aging, they created transparent labels printed using blank letterpress printing.
The outer box has a simple shape to make the flask-shaped bottle look more attractive. they created a dent on the border between the lid and the main body to express the aging timeline, creating a luxurious feel that incorporates the delicate image of the work.
A website that acts more like a gallery than EC site.
On the website, design team aimed to create a gallery-like space where the consumer could "feel" the work rather than "buying" the product. AQUETHA's greatest feature, the delicacy that matures slowly over time, is expressed through white-based visuals and delicate lines. The spacious design creates a clean, simple and sophisticated image. - Changamoto ya Ubunifu
- Since the Sake bottle is designed to be handcrafted one by one with glasswork craftsman, it was challenging to make them a perfect size and shape to keep the quality of sake among temperature and moisture. Design team and glass artist had tried so many different shape to test wether the bottle keeps the quality of sake in different atmosphere. They ended up using rounded bottle that helps smooth aging of sake after sake is bottled.
- Msukumo
- Design team faced business issue of what can they do to increase the value of aged sake, which is an idle asset in sake breweries across Japan. They found inspiration in paintings, which value of painting varies depending on popularity and the time. The solution was to open an online gallery as a curator to exhibit and sell aged sake, a treasure hidden throughout Japan.
- Muda wa Mradi
- 2months, Tokyo, Japan
- Mtiririko wa Uendeshaji
- This tends to be SDGs project because lots of sake brewery have unsold sake that is asleep for a certain period of time (it is perfectly kept to be aged sake). The design team has branded them as Aged Sake to turn unsold sake into a value for brewery and customer, which ultimately prevented from lots of sake become a waste.
- Wanatimu
- Creative Director: Hayato Itakura
Strategist/Copy Writer: Takuro Nakajima
Art Director: Kohei Futakuchi
Visual Designer: Kazuya Sakamoto - Haki za Picha
- Photographer: Masato Ishibashi
Glass Artist: Yutaro Kijima
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
