Ruka hadi maudhui
Terra Coffee Roasters Uundaji wa Chapa na Akihito Shimizu

Muundo Terra Coffee Roasters Uundaji wa Chapa na Akihito Shimizu ni mshindi mashuhuri wa tuzo ya kifahari ya 2022 Tuzo ya Platinamu ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.


PlatinamuMchoro· 2022

Terra Coffee Roasters Uundaji wa Chapa

na Akihito Shimizu

Mteja: Terra Coffee Roasters

Mshindi wa Tuzo ya Platinamu ya A' Design Award katika Kategoria ya Mchoro

573,280

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #134335

Rangi

Muundo

Kuhusu Terra Coffee Roasters Uundaji wa Chapa

Muundo wa nembo yenye mipindo, wenye mada ya harufu inayotiririka kutoka mazingira ya uzalishaji ambapo maharagwe ya kahawa yanalimwa, unawasilisha kwa picha uzoefu wa asili wa kahawa bora. Kila lebo la chapa lina mkusanyiko wa picha za kienyeji zinazounganisha nyuso za wazalishaji na asili zao, mazingira yao, na watumiaji, pamoja na michoro inayoonyesha sifa za ladha. Hii inawasilisha mvuto wa kipekee wa aina mbalimbali za kahawa zinazozalishwa katika kila eneo.

Utambuzi

Kuhusu Tuzo ya Platinamu ya A' Design Award

Terra Coffee Roasters Uundaji wa Chapa ni mshindi wa Tuzo ya Platinamu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya kipekee kwa kweli, maridadi na ya fahari. Washindi wa Platinamu ni maajabu ya ubunifu, ushuhuda wa mipaka ya ubunifu wa kiakili, na huonyesha weledi na ufundi usio na kifani wa wabunifu wao. Miundo hii inatarajiwa kuwa kazi zinazosifika zaidi zinazofafanua urembo wa enzi, kuchangia ustawi wa jamii, na kusukuma mipaka ya sanaa, sayansi, usanifu na teknolojia. Terra Coffee Roasters Uundaji wa Chapa huonyesha kiwango cha ubora kinachovuka mipaka na bila shaka huufanya ulimwengu kuwa mahali bora zaidi kwa sifa zake zenye faida na thamani. Terra Coffee Roasters Uundaji wa Chapa ni kazi iliyoshinda Tuzo ya Platinamu ya A' Design Award inayochochea hamu, hutia msukumo, husisimua, hufurahisha na huzua furaha kubwa.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee
As a design expression, the curved logo design that makes you feel the nature with the image of "aroma drifting from the environment" makes you experience natural and high-quality coffee. The label design collages local photographs to visually connect manufacturers and consumers, directly convey the producer's face and environment, and convey the appeal of the unique coffee produced in the production area. All packages are recyclable or reusable to protect the special soil and environment of the production area. It is a material that does not affect the environment even if it is discarded.
Vipimo na Ufungashaji
Bean glass bottle: 65mmx65mmx182mm
Bean glass bottle label: 69mmx117mm
Cold brew can: 64mmx64mmx112mm
Cold brew can label: 80mmx86mm
Box (Large): 255mmx213mmx73mm
Box (small): 77mmx194mmx73mm
Recipe card: 55mmx182mm
Business card: 55mmx91mm
Shopping bag: 320mmx172mmx260mm
Paper cup: 60mmx60mmx105mm
Lebo
Branding, Coffee, Graphicdesign, Package, Logo, Identity
Teknolojia ya Uzalishaji
To change the low awareness of the environment in Japan
We considered a design that consumers can easily work on and create a desire for environmental friendliness.
The main container is a reusable glass bottle.
The label shows the state of the production area and the face of the producer.
You can travel the world of coffee beans.
Although it is an abstract expression, I was particular about selling "taste including process", "imagination", and "experience" and "feeling".
Changamoto ya Ubunifu
The brand of beans changes frequently due to the number of production.
All labels are not mass-produced, and you need to use as many tools as you need according to the amount of beans produced, and that behavior leads to environmental friendliness.
Utafiti
In Japan, environmentally friendly plastic materials and manufacturing methods are still the mainstream of product packaging. Being a small roaster, not relying on mass production, packaging is not particularly important for using advanced materials, adopting simple glass bottles that were mainstream in the past, consumers using subscription services It is designed to be refilled while. Consumers can enjoy the brand change simply by changing the label.
Msukumo
Environment-oriented design development has finally become widespread in Japan, but it is still not enough.
Communication designs such as logos, packages and tools incorporate high quality and ethical awareness in every respect.

The mission is to "provide an experience as if you were in the production area".
It wanted to embody a sincere attitude of pursuing design creatively and sustainably.

The idea of design is to convey reality without abstraction. I felt that the expression was a simple and direct way to convey it to consumers.
Muda wa Mradi
The brand started in October 2021 in Osaka, Japan. Currently there are two stores in Osaka.
Mtiririko wa Uendeshaji
Consumers choose their favorite coffee brand and country and learn about the history and background of their coffee beans and production areas. Then, share the process of arriving in Japan with the barista and take it home.
After purchase, use the subscription service to replenish the beans, change the label and travel the world of coffee. You don't have to go to the store, so you can reduce unnecessary movement. In a broad sense, it also leads to carbon dioxide reduction.
Wanatimu
Kiyoshi Uehara
Akihito Shimizu
Haki za Picha
Photography : Yuma Gamae(Package,PR Tools)

Imedhaminiwa

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Ubunifu Bora Unastahili Kutambuliwa kwa Heshima Kubwa

Tuzo ya A' Design Award ni tuzo ya kimataifa, inayotathminiwa na juri, kwa ubunifu bora. Shiriki katika Tuzo ya A' Design Award ili kupata fursa ya kupokea utambuzi wa haki, kupata umaarufu, hadhi na matangazo kwa kazi yako. Teua kazi yako kwa Tuzo ya A' Design Award na ushindane kwa Zawadi ya kifahari ya A' Design Prize.

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