Self Help Graphics and Art Utambulisho wa Chapa na David Jimenez

Muundo Self Help Graphics and Art Utambulisho wa Chapa na David Jimenez ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.

ShabaMchoro· 2021

Self Help Graphics and Art Utambulisho wa Chapa

na David Jimenez

Mteja: David Jimenez

Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mchoro

9,344

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #117221

Tembelea Tovuti Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Self Help Graphics and Art Utambulisho wa Chapa

Self Help Graphics and Art ni mradi wa kubadilisha chapa kwa ajili ya kituo cha sanaa cha kijamii kilichopo Mashariki mwa Los Angeles. Utambulisho mpya unaakisi thamani, dhamira, na historia ya kituo hicho, kilichokua kutokana na utambulisho wa kitamaduni na uwezeshaji wa kisiasa wa wasanii wa Chicana, Chicano, na Latinx. Muundo wa gridi ya alama za maandishi ya Kiazteki na Kimaya ulichochea uundaji wa fonti maalum ya maonyesho na nembo-andishi (logotype). Nembo-andishi hiyo ilikatwa kwa mashine ya leza kwenye ubao wa MDF na kuchapishwa kwa mbinu ya letterpress ili kuongeza mguso wa umbile. Mabango yalichapishwa kwa mbinu ya uchapaji wa skrini (screen printing) ili kuenzi historia ya uchapaji picha ya kituo hicho.

Utambuzi

Kuhusu Tuzo ya Shaba ya A' Design Award

Self Help Graphics and Art Utambulisho wa Chapa ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Self Help Graphics and Art Utambulisho wa Chapa inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Self Help Graphics and Art Utambulisho wa Chapa hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: The goal was to provide Self Help Graphics & Art with an identity that embraces the community arts center’s value, mission, and history in East Los Angeles. Self Help Graphics and Art started in the context of the cultural identity and political empowerment of Chicana/o and Latinx artist.
Vipimo na Ufungashaji: Poster size 28"x 40" inches
Newspaper booklet 11.378" x 14.9606" inches.
Screen printed, laser cut and letterpress.
Lebo: Grid, Geometric, Typeface, Typographic
Teknolojia ya Uzalishaji: The custom logotype and typeface was laser cut on mdf wood and letterpress to achieve texture. All poster were screen printed on 28"x 40" inch Rives BFK printmaking paper.
Changamoto ya Ubunifu: Self Help Graphics and Art is a community arts center located in East Los Angeles. Formed during the cultural renaissance that accompanied the Chicano Movement, Self Help promotes socially engaging art with a conscience to service the Chicana/o and Latinx community and diverse audiences through artistic freedom and cultural affirmation.
The creative challenge was developing a new identity that also appeals to a more diverse and contemporary audience and communicates the heritage of Self Help Graphics & Art.
Utafiti: Research the history of Self Help Graphics & Art through books and visiting the facility. Went through rounds of explorations and revisions. Book credit- Self Help Graphics and Art: Art in the heart of East Los Angeles by Colin Gunckel.
Msukumo: Inspired by the grid used in the Aztec and Mayan hieroglyphs, the custom display font helps celebrate and revitalize its brand identity to reflect its history. The final logotype and typeface was letterpress and screen printed to achieve texture and pay homage to Self Help Graphics & Art printmaking history.
Muda wa Mradi: Project started in April 2018 in Los Angeles, Ca and finished in Dec, 2018.
Wanatimu: David Jimenez