S6 Foundry Mfumo Wa Chapa Na Kampeni na Paul Robb and Moira Bartoloni

Muundo S6 Foundry Mfumo Wa Chapa Na Kampeni na Paul Robb and Moira Bartoloni ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Uchapishaji na Machapisho.

FedhaUchapishaji· 2021

S6 Foundry Mfumo Wa Chapa Na Kampeni

na Paul Robb and Moira Bartoloni

Mteja: S6 Foundry

Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Uchapishaji

40,102

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #115652

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu S6 Foundry Mfumo Wa Chapa Na Kampeni

Chapa ya S6 Foundry na kitabu chake cha vielelezo vya aina vilivyofuata viliundwa ili kuleta furaha ya uchapaji mpya, kuweka nafasi ya lugha inayoonekana ya chapa. Paleti angavu na ya uchangamfu ya rangi ya joto na lugha ya hali ya kipekee na ya kushangaza huvutia moyo, ikizingatia uandishi wa jadi wa maonyesho ya kufurahisha ya karne ya 1900. Miundo hiyo ilitengenezwa kama muundo wa kale wa miundo na vipengele ili kuunda uthabiti sahihi wa mwonekano wa maadili ya chapa na mwelekeo mpya wa fonti za kibiashara.

Utambuzi

Kuhusu Tuzo ya Fedha ya A' Design Award

S6 Foundry Mfumo Wa Chapa Na Kampeni ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. S6 Foundry Mfumo Wa Chapa Na Kampeni inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. S6 Foundry Mfumo Wa Chapa Na Kampeni ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: Based in Italy S6 Foundry develops commercial creative retail typefaces for use in digital and branding applications. The newly created brand required an identity that symbolized a new beginning. We developed a visual language to position the brand targeting international designers and communication buyers. The idea of joy and wonder with the eclectic nature of typeface design was at the heart of the branding process.
Vipimo na Ufungashaji: Hard-Back Book: 128 pages
Internal: CMYK on splendorgel FSC 160gsm
Lebo: Font design, Branding, Identity, Type design
Teknolojia ya Uzalishaji: Printed Lithographic CMYK using FSC papers.
Changamoto ya Ubunifu: The main creative challenge was to express the dynamic attitude of the digital Foundry and to express their vision of offering something new to the market without the traditional stereotyping of a font foundry.
Utafiti: We researched a blend of optical art systems and signwriting technics fusing them into a design system with a modern twist, designing a fresh distinctive feel to the identity and branding systems.
Msukumo: The branding system was inspired by the works of Clichés Schwitter, Gunnar Lilleng, and Max Bill, also the optical artists Bridget Riley and Franco Grignani. Inspired by traditional funfair signwriting and the vividness of colors used in the communication on their various sidings.
Muda wa Mradi: The project started in April 2020 and is an ongoing project.
Mtiririko wa Uendeshaji: The Interaction with the campaign was across both traditional outdoor and online social campaigns.
Wanatimu: Paul Robb
Moira Bartoloni
Federica Simone
Haki za Picha: Paul Robb