Muundo Cilly Kifungashio cha Kinywaji cha Mkebe na Guangzhou Cheung Ying Design Co., Ltd. ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ShabaUfungashaji· 2021
Cilly Kifungashio cha Kinywaji cha Mkebe
na Guangzhou Cheung Ying Design Co., Ltd.
Mteja: Guangzhou Cheung Ying Design Co., Ltd.
Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #110699Muundo
Kuhusu Cilly Kifungashio cha Kinywaji cha Mkebe
Cilly ni muundo wa ufungashaji wa juisi ya rosa roxburghii unaolenga watumiaji vijana. Juisi hii imekusudiwa kusafisha kinywa wakati wa milo huku ikitoa chaguo lenye afya na lishe bora. Chombo hicho ni mkebe wa alumini wenye ujazo wa mililita 245. Mkebe una urefu wa milimita 65, upana wa milimita 65 na urefu wa milimita 95 kwa kimo. Michoro inachanganya mtindo wa graffiti na sanaa ya pop. Jina la chapa limewekwa ndani ya mchoro wa kufikirika unaoonyesha mrukoruko wa juisi. Rangi angavu zenye mkinzano hutoa mwonekano wa kijana na wa kisasa kwa mkebe.
Utambuzi
Kuhusu Tuzo ya Shaba ya A' Design Award
Cilly Kifungashio cha Kinywaji cha Mkebe ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Cilly Kifungashio cha Kinywaji cha Mkebe inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Cilly Kifungashio cha Kinywaji cha Mkebe hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- PANG GELIA Catering Management Co., Ltd and Guizhou NATURALLY Food Technology Group have jointly developed a rosa roxburghii juice exclusively intended for young people which is called Cilly and fills the vacancy in the beverage market for young people to cleanse the palate when dining while staying healthy and nutritious.
- Vipimo na Ufungashaji
- The packaging with a capacity of 245ml，the packaging size is 65mm in length, 65mm in width and 95mm in height.
- Lebo
- Rosa Roxburghii Juice,Young Brand,Beverage Packaging
- Teknolojia ya Uzalishaji
- The design material is made of aluminum can.
- Changamoto ya Ubunifu
- The main screen design of the can was initially inconsistent with the design style, and therefore did not achieve the expected effect. After many design changes, we have chosen the pop-art style to give the can a youthful and fashionable visuals, which better suits the visual aesthetics of the current generation of young people.
- Utafiti
- Since the product aims to fill the gap in the beverage market for young people looking for a healthy and nutritious drink that helps cleanse the palate after eating a greasy meal, we have conducted in-depth research on the life style and preference of the targeted consumers – young people. The overall design is based on urban art and with graphics that embody interesting, casual, young, fashionable and positive elements applied, which are to attract the attention and emotional connection of young people.
- Msukumo
- The overall design is created from the perspective of trendy and play. The picture uses the graffiti form to immerse the brand Cilly in the rosa roxburghii juice creating the abstract dynamic effect of splashing the juice. Combined with the pop art that are currently trendy, the brand name is symbolized and upgraded. The high-brightness colors collide with each other producing new and unique visual tension and recognition, which emits a young and fashionable atmosphere.
- Muda wa Mradi
- The project started in May 2019 in Guangzhou, and finished in September 2019 in Guangzhou.
- Mtiririko wa Uendeshaji
- The image design on the can reflects the status of youngsters, which is free, interesting, fashionable and full of passion. We hope that this design concept behind will arouse the emotional resonance of the youngsters, and thus stimulate their desire to buy the product.
- Wanatimu
- Creative Director: Zhiji Dong
Designer: Lu Gu
Imedhaminiwa
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