Muundo X-Hale Muundo wa Kampeni na Yiwen Tu ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.

ShabaMchoro· 2021

X-Hale Muundo wa Kampeni

na Yiwen Tu

Mteja: The International Society for Performing and Visual Arts

Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mchoro

10,199

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #109267

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu X-Hale Muundo wa Kampeni

X-Hale ni muundo wa kampeni ulioundwa kwa ajili ya maonyesho ya sanaa ya kimtandao. Kampeni hii inajumuisha nembo, mabango, bango kubwa (banner), trela na vipengele vya picha kwa ajili ya utangazaji wa moja kwa moja (live streaming). Kipengele kikuu cha kuona ni muundo wa herufi wa 2.5D. Rangi zenye mng'aro wa kimetameta hutumika kuashiria wepesi, mtiririko na fumbo. Vitu vingi, kama vile mabango ya mraba na kadi za nukuu, vimewekwa mchoro wa mwendo wa utulivu unaofanana na kupumua taratibu. Nyenzo hizi zimeandaliwa kwa ajili ya tovuti na mitandao ya kijamii katika miundo kadhaa tofauti. Kampeni hii inasaidia mazungumzo ya kimtandao kati ya wasanii na hadhira wakati wa janga la corona.

Utambuzi

Kuhusu Tuzo ya Shaba ya A' Design Award

X-Hale Muundo wa Kampeni ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. X-Hale Muundo wa Kampeni inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. X-Hale Muundo wa Kampeni hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: Oh, Not Gallery (a Beijing-based art institution specializing in the promotional art of public spaces) and ISPVA(The International Society for Performing and Visual Arts) present the first major virtual exhibition, X-Hale, with a series of live streaming conversations between artists and audience worldwide. This visual design project includes promotional materials like logo, posters, banner, trailer design, and graphic assets for live streaming.
Vipimo na Ufungashaji: posters 3:4 ratio
Instagram post: square
Instagram story: 9:16 ratio
Youtube banner: varies by device
Lebo: X-hale, Graphic Designer, Visual Direction, Campaign, Motion Design, Live Streaming, International Artists, Art And Design During COVID 19
Teknolojia ya Uzalishaji: 2.5D typography, Iridescent, photoshop, c4d
Changamoto ya Ubunifu: COVID 19 is both the project's biggest challenge as well as the trigger. As Internet remains as the most viable and contingent way of connections nowadays, this exhibition takes this opportunity to invite artists for meaningful and engaging conversations, dialogues, and Q&As to share their thoughts and perspectives around art and its enduring possibilities: its creative agency in making changes, its role as a conceptual catalyst, its capacity to trigger inspirations, ideas, stories, and its therapeutic function for emotional and mental states.
Utafiti: The exhibition aims to provide a platform where artists can share their thoughts on how the pandemic changes their careers and lives. To some extent, the process of communication is an artistic exploration and design research itself.
Msukumo: The pandemic brought drastic changes in people's lives. As everyone is exploring their ways to cope with the unprecedented situation, new and creative ideas sprung up too. The primary subject is a 2.5D structure, and the designer used Iridescent color to present a sense of lightness, flow, and mystery.
Muda wa Mradi: This is an ongoing project starting in July 2020 in New York and Beijing
Mtiririko wa Uendeshaji: Promoted on ISPVA.org and social media platform like Instagram. Live Stream in YouTube, and bilibili. Most of the promotional materials like square posters, quotes are designed in motion. The design aims to create a peaceful breathing movement and fluidity to attract audience's attention.
Wanatimu: Visual Director: Yiwen Tu
Assistant Designer: Shirong Gu
Haki za Picha: Image #1: Yiwen Tu
Image #2: Shirong Gu
Image #3: Yiwen Tu
Image #4: Yiwen Tu
Image #5: Yiwen Tu, Shirong Gu