Muundo Wolffstrunk Kazi Kuu: Utambulisho wa Kampuni na Karen Cuthbert ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.
FedhaMchoro· 2021
Wolffstrunk Kazi Kuu: Utambulisho wa Kampuni
Mteja: Gerhard Wolff – Wolffstrunk
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mchoro
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #103697Muundo
Kuhusu Wolffstrunk Kazi Kuu: Utambulisho wa Kampuni
Wolffstrunk ni utambulisho wa kampuni ulioundwa kwa ajili ya chapa ya schnapps ya matunda na liqueurs za matunda zinazozalishwa katika kiwanda cha binafsi cha kunereza. Upunguzaji wa kigrafiki na usahihi ndio unaobainisha utambulisho wa kuonekana. Mchoro uliorahisishwa wa mbwa mwitu unatumika kama alama ya usanifu ya mfumo wa usanifu wa kampuni, na umbo lililopambwa la tone linaongezwa kwenye mchoro huo. Kichwa kinachoweza kusonga kinaipa alama tabia ya kuchekesha na kuruhusu miundo inayobadilika. Mfumo huu unajumuisha alama ya mchanganyiko, nyaraka za biashara, lebo za chupa, mabango, postkadi, kitabu cha chapa na uhuishaji mfupi wa tovuti.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
Wolffstrunk Kazi Kuu: Utambulisho wa Kampuni ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Wolffstrunk Kazi Kuu: Utambulisho wa Kampuni inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Wolffstrunk Kazi Kuu: Utambulisho wa Kampuni ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Gerhard Wolff sells under the brand name Wolffstrunk the finest fruit schnapps and fruit liqueurs which, are produced in his private distillery in Extertal. The idea, concept and design of a new appearance and furthermore the development of a comprehensive corporate design system and communication concept for the brand Wolffstrunk are the thematic foundation of my bachelor thesis.
- Vipimo na Ufungashaji
- Brandbook: 128 mm x 175 mm, 132 pages
- Lebo
- Corporate Identity, Corporate Design, Brand Design, Logo Design
- Teknolojia ya Uzalishaji
- The corporate design includes the design and concept of a composite mark, business documents, bottle labels, posters, postcards and a brand book as well as a short website animation. This identity was mainly made with the Adobe Creative Suite. The whole corporate design was printed on high-quality paper.
- Changamoto ya Ubunifu
- The main challenge was to create a movable design mark version. The wolf with a movable head. It provides the corporate design system with a large portion of confident humour and allows a dynamic design of all variations of advertising material.
- Utafiti
- The graphically reduced figure of the wolf functions as a basis for the visual appearance and as a new design mark within the corporate design system of the brand Wolffstrunk. Added to the figure of the wolf is the stylized shape of a drop. The reduced design mark is neat, clear and modern designed. It follows the trend towards a simplified use of forms.
- Msukumo
- Less is more. This is even true for the consumption of high-proof alcohol as well as for good design. Graphic reduction and precision characterize the new visual identity in a media wide communication which, continues in a strict and graphic visual language by a consistent and smart play with the metaphor wolf. The brand Wolffstrunk appears modern, genuine, unique and with a good portion of confident humour.
- Muda wa Mradi
- The project was my bachelor thesis and took about 4 month time.
- Mtiririko wa Uendeshaji
- The word and design mark renounces ornaments and excesses in any shape or form. A memorable and distinctively recognizable design has priority, since something that is simply designed, is easy to remember.
- Hataza
- Copyrights belong to Karen Cuthbert, 2020
- Wanatimu
- Karen Cuthbert
- Haki za Picha
- #1-#5 Karen Cuthbert, 2020
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