Karya Mitu Primary Function: Kemasan Sikat Waos ku Xiaomi nyaéta pamenang anu dihormat pisan tina 2020 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Desain Bungkusan.
PerakBungkusan· 2020
Mitu Primary Function: Kemasan Sikat Waos
ku Xiaomi
Klién: Xiaomi
Pamenang A' Design Award Perak dina Katégori Bungkusan
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #98595Désain
Ngeunaan Mitu Primary Function: Kemasan Sikat Waos
Mitu nyaéta kemasan pikeun sikat waos éléktrik sonik anu dirarancang husus pikeun barudak. Kotakna dijieun tina kertas sarta teu ngandung plastik. Unsur kartun jeung ilustrasi barudak nutupan sakuliah permukaanana, ku kituna mukaan kemasanana ngingetan kana maca buku gambar. Laci anu bisa ditarik némbongkeun runtuyan gambar anu mindah tina waos rungkad ka plak gigi sarta ahirna ka waos anu ngagurilap nalika kotakna dibuka luncur. Sanggeus dibuka, kotakna bisa disimpen jadi buku ilustrasi atawa kaulinan. Kemasanana ngajaga sikat waos sarta mantuan barudak numuwuhkeun minat kana meresihan waos.
Pangakuan
Ngeunaan A' Design Award Perak
Mitu Primary Function: Kemasan Sikat Waos mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Mitu Primary Function: Kemasan Sikat Waos diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Mitu Primary Function: Kemasan Sikat Waos mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- Mi Kids Sonic Electric Toothbrush features an interactive brushing animation that children can learn from the app. Packaging, as an inseparable part of the product, is characterized by cartoon elements and children illustrations. Thus, it is exactly the same as children are reading a picture book or playing a kid’s game while unpacking the product. The packaging turns itself into a game box, bringing children an eye-catching interactive experience and providing more fun and entertainment.
- Diménsi & Bungkusan
- This is a plastic-free box and is made of paper. Package size (L x W x H): 195x91.5x63mm.
- Tag
- Kids, Toothbrush, Technology, Blue, Electronic
- Téknologi Produksi
- The packaging is a plastic-free box and is made of paper.
- Tantangan Desain
- As a result of the distinctive design philosophy, the packaging is not only used for protecting the product but also tuned into an illustration book or a toy that kids can play with even they finish unpacking. In this way, children can create interest in favoring this product, as well as brushing their teeth. As electronic product packaging, this box is plastic-free and is made only of paper.
- Panalungtikan
- Equipping with the soft brush head and bristles, Mi Kids Sonic Electric Toothbrush is specially designed for children to develop their interest in brushing teeth and to help them learn how to brush teeth properly. To prevent from hurting their delicate mouth, 3 modes are available for your kids based on their ages. The empowered motor helps kids thoroughly clean every corner of their mouth; however, reminders of brushing time and intensity are always with you. Amazingly, the brush can play a song during brushing. What’s more, kids can access to the vivid brushing details step by step, and get the virtual rewards from the app.
- Inspirasi
- Equipping with the soft brush head and bristles, Mi Kids Sonic Electric Toothbrush is specially designed for children to develop their interest in brushing teeth and to help them learn how to brush teeth properly.
- Durasi Proyék
- December 2019 Beijing and finished in February in Beijing, China.
- Alur Operasi
- The cartoon elements and children illustrations are applied as one of the packaging strategies to better communicate with kids, making the packaging vivid and enjoyable. The packaging adopts a pull-out drawer, displaying images switched from tooth decay on the teeth to the dental plaque, then finally to the shiny teeth when sliding open the box. It is a plastic-free box and is made of paper.
- Patén
- Copyrights belong to Xiaomi, 2020
- Anggota Tim
- Creative Director: Lu Chen
Graphic Designer: Weijie Jiang
Illustrator: Yan Ni
Packaging Structure Designer: Zhizhuang Song - Krédit Gambar
- Image #1:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Weijie Jiang, Photographer Yukun Han
Image #2:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Weijie Jiang, Photographer Yukun Han
Image #3:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Weijie Jiang, Photographer Yukun Han
Image #4:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Weijie Jiang, Photographer Yukun Han
Image #5:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Weijie Jiang, Photographer Yukun Han
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