Karya Sunday Park Fungsi Utama: Identitas Merek ku Yian Xiang nyaéta pamenang anu dihormat pisan tina 2026 A' Design Award Beusi anu bergengsi dina Katégori Kompetisi Pariwara.
BeusiPariwara· 2026
Sunday Park Fungsi Utama: Identitas Merek
ku Yian Xiang
Klién: Xiang Yian
Pamenang A' Design Award Beusi dina Katégori Pariwara
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #181394Désain
Ngeunaan Sunday Park Fungsi Utama: Identitas Merek
Téks Buku: Sunday Park Brand Identity nya éta sistem visual nu tersusun nu dikembangkeun pikeun séktor gaya hirup sasatoan piaraan kontémporér. Désainna ngawangun kerangka nu fléksibel ngaliwatan tipografi nu disiplin, hubungan warna nu saimbang, sarta logika grid nu bisa diskalakeun. Ku ngagabungkeun kahaneutan visual jeung katahanan formal, sistem ieu nyingkahan kaleuwihan dékoratif bari tetep gampang diaksés sarta gampang dideukeutan. Strukturna nu bisa diadaptasi ngarojong pamakéan nu konsistén dina kemasan, citak, sarta platform digital, mantuan merek ngajaga kajelasan sarta koheréncia visual jangka panjang.
Pangakuan
Ngeunaan A' Design Award Beusi
Sunday Park Fungsi Utama: Identitas Merek mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Sunday Park Fungsi Utama: Identitas Merek diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Sunday Park Fungsi Utama: Identitas Merek dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- Sunday Park Corporate Identity establishes a cohesive visual language for a contemporary pet lifestyle brand. The system integrates a restrained color palette, modular typography, and scalable layout principles to ensure consistency across packaging, print, and digital applications. By combining emotional warmth with structural clarity, the identity transforms everyday pet care into a refined and culturally expressive experience.
- Diménsi & Bungkusan
- The corporate identity includes logo system, typography guidelines, color standards, layout grid and application templates. Print specifications follow CMYK and Pantone standards; digital applications are optimized in RGB. Scalable vector formats (AI, EPS, SVG) ensure clarity across sizes. Packaging mockups and brand collateral follow ISO print specifications.
- Tag
- Corporate identity, Visual identity system, Pet lifestyle branding, Typography, Modular design, Minimalism, Brand system, Packaging integration
- Téknologi Produksi
- The identity system was developed through grid-based visual structuring and modular typographic hierarchy. Adobe Illustrator and InDesign were used to establish scalable layout rules and brand assets. The system was tested across print prototypes and digital mockups to ensure cross-platform consistency and adaptability for packaging, stationery and online applications.
- Tantangan Desain
- The primary challenge was balancing emotional warmth with structural discipline. The pet industry often favors playful but visually chaotic systems. Establishing a restrained yet expressive identity required rigorous typographic control while maintaining accessibility. Ensuring scalability across diverse applications was a key technical challenge.
- Panalungtikan
- Type of Research: Market and visual audit research.
Objective: Identify gaps in contemporary pet branding.
Methodology: Competitive analysis, user behavior observation, and brand mapping.
Tools: Visual benchmarking and layout testing.
Results: Identified lack of structural clarity in existing brands.
Insight: A modular system improves consistency and brand scalability. - Inspirasi
- The inspiration emerged from observing the growing humanization of pet culture and the lack of refined visual systems within the mass-market pet industry. Many brands rely on overly decorative or chaotic aesthetics. This project explores how minimalism, emotional storytelling, and structured typography can redefine pet branding. It draws from contemporary lifestyle design and research on user behavior to create a calm yet expressive identity.
- Durasi Proyék
- The project started in 2025 in Los Angeles and was developed through 2026. Research, concept development and system design were conducted in the United States, with application testing and prototype production across digital and print environments.
- Alur Operasi
- The system operates through a clear hierarchy: logo mark, structured typography, color coding and modular grid. Applications adapt across packaging, print and digital interfaces while maintaining consistency. The interaction relies on intuitive layout organization, allowing information to be accessed quickly and reducing visual noise for improved user clarity.
- Patén
- Copyrights belong to Xiang Yian, 2026.
- Anggota Tim
- Xiang Yian
- Krédit Gambar
- Image #1: Designer Xiang Yian, Sunday Park Corporate Identity, 2026
Image #2: Designer Xiang Yian, Packaging Application, 2026
Image #3: Designer Xiang Yian, Brand System Guidelines, 2026
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