Karya Bright Side Goods Identitas Korporat ku Bilan Liu nyaéta pamenang anu dihormat pisan tina 2024 A' Design Award Beusi anu bergengsi dina Katégori Kompetisi Grafis.
BeusiGrafis· 2024
Bright Side Goods Identitas Korporat
ku Bilan Liu
Klién: Bright Side Goods
Pamenang A' Design Award Beusi dina Katégori Grafis
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #161322Désain
Ngeunaan Bright Side Goods Identitas Korporat
Desain Bright Side Goods ngahijikeun kelestarian sareng kaanggunan modern, narik pikeun konsumén anu sadar lingkungan. Éta nyaimbangkeun nilai-nilai lingkungan sareng éstétika kontemporer, dikapsulkeun dina logo anu ngagabungkeun haté sareng hurup B, dipintal ku motif sofa sareng lampu, ngalambangkeun kanyamanan sareng cahaya. Desain anu singket ieu nangkep intisari kasopanan ramah lingkungan, ngagema ka pamiarsa anu ngahargaan kelestarian sareng gaya.
Pangakuan
Ngeunaan A' Design Award Beusi
Bright Side Goods Identitas Korporat mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Bright Side Goods Identitas Korporat diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Bright Side Goods Identitas Korporat dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- The design merges sustainability with modern style, appealing to eco-aware consumers. The company creates home products using recycled and upcycled materials, making it more than just a brand—it's a commitment to the environment and design. Their mission is to blend eco-responsibility with visual appeal, forming a distinct identity that lessens environmental impact while enhancing home aesthetics.
- Diménsi & Bungkusan
- The visual identity of Bright Side Goods is designed to work well on different media, from big billboards to small phone screens. The logo can change size, being clear to read at 30mm wide for print and 60 pixels wide for digital use. The main blue color and white spaces are consistent in all uses, keeping the brand's look the same everywhere. The Proxima Nova font is used in various sizes, ensuring it’s easy to read both in print and online. Our design guidelines help make sure the logo, colors, fonts, and images stay consistent across all materials.
- Tag
- Sustainable Design, Visual Identity, Visual Communication, Brand Identity, Eco-friendly Branding
- Téknologi Produksi
- I aimed to capture the essence of Bright Side Goods, focusing on renewal, continuity, and a cozy home feeling. The logo combines a heart and the letter 'B', with integrated symbols of a sofa and lamp, representing comfort and light. These elements reflect the brand's dedication to sustainable, stylish living spaces. The heart symbolizes compassion and sustainability, while the 'B' directly represents Bright Side Goods. This logo is more than a symbol; it tells the story of the brand's commitment to enhancing homes with eco-friendly elegance and warmth.
- Tantangan Desain
- The toughest part of creating the design for Bright Side Goods was finding the right balance between eco-friendliness and a modern, stylish appearance, ensuring it also resonated with market trends. I had to weigh the historical and social facets of sustainable design against contemporary aesthetics. I encountered challenges with environmental regulations and the quest for sustainable materials and methods compatible with the design.
- Panalungtikan
- I carried out surveys and studies, collecting information online and through interviews. The findings showed people prefer products that are eco-friendly and look good. This helped me create a design that matches these preferences, benefiting the business and supporting green design.
- Inspirasi
- The inspiration for Bright Side Goods' design came from blending eco-friendliness with modern style. Driven by the brand's commitment to sustainability and fashionable design, I aimed to craft a visual story that reflects these ideals. My research on sustainable design trends and what consumers like guided the creation of a design that combines environmental care with modern sophistication.
- Durasi Proyék
- The project commenced and concluded in 2023, earning nominations for prestigious awards, including the IDA Gold, Muse Silver Award, and NYX Gold Awards.
- Alur Operasi
- The design of Bright Side Goods ensures a smooth, unified experience across all platforms. From the first encounter on a business card to the website journey, it presents a cohesive brand image. The logo acts as a constant, guiding users through their interaction with the brand, whether online or in-store.
- Krédit Gambar
- Illustrator Bilan Liu, 2023.
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