Absolut Lab Desain Interior Toko Pop-Up ku Moneys Studio

Karya Absolut Lab Desain Interior Toko Pop-Up ku Moneys Studio nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Interior.

PerungguInterior· 2023

Absolut Lab Desain Interior Toko Pop-Up

ku Moneys Studio

Klién: Moneys Studio

Pamenang A' Design Award Perunggu dina Katégori Interior

12,755

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #147287

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Absolut Lab Desain Interior Toko Pop-Up

Absolut Lab mangrupa toko pop-up sareng rohangan pameran di Shanghai, Tiongkok. Interiorna diwangun tina komponén modular, anu ngamungkinkeun rohangan éta dipiceun, didaur ulang, sareng dianggo deui. Inspirasi desain dicokot tina Mobius Strip. Bagian lawang nampilkeun koridor lengkung anu diwangun tina lambar polikarbonat sareng bahan kaca cermin, ngawangun rute sirkulasi anu ngalir lancar. Siling kaca cermin ngirangan kesan sempit. Kertas kraft anu tiasa didaur ulang, baja stainless, sareng lambar polikarbonat mangrupa bahan utama anu dianggo. Sadaya modul diwangun sacara prafabrikasi, sareng konstruksi di lokasi réngsé dina waktos 60 jam.

Pangakuan

Ngeunaan A' Design Award Perunggu

Absolut Lab Desain Interior Toko Pop-Up mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Absolut Lab Desain Interior Toko Pop-Up diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Absolut Lab Desain Interior Toko Pop-Up minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: ABSOLUT's century-old brand culture was communicated in this space through a low-carbon and environment-friendly way. Formed by modular components, the space showed a sense of lightness and fluidity. The modular elements are reusable, which transcend time and echo the everlasting charm of the century-old brand. Besides, the modular design approach created a modern shopping experience, and produced a space featuring a distinctive style and a sense of free fusion just like the Mobius Strip.
Diménsi & Bungkusan: Low-carbon and eco-friendly design was highlighted in the project. Recyclable kraft paper, stainless steel, and polycarbonate sheets were chosen as the main materials. Papers rolls were used for a large area of walls, which avoided pollution brought by oil painting. Modules in the interior space were mainly made of stainless steel. The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials. All the props could be recycled after the temporary space was dismantled.
Tag: Sustainable materials, Green, Recyclable kraft paper, Modular design, Classless space, Innovation, Diversity, Equality, Mobius Strip
Téknologi Produksi: The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials, which extended from the indoors to the public outdoor spaces. It formed a structure similar to the Mobius Strip, which broke the spatial boundary and created a curving circulation route. A mirrored ceiling was adopted in the interior, to erase the sense of narrowness in the space and showcase a new and diversified image of the brand. All modules were prefabricated, which were efficient and eco-friendly.
Tantangan Desain: Creating a pop-up store that reflects the brand's features in a space less than 150 square meters through a low-carbon and environment-friendly way was a big challenge. Besides, the tight construction schedule made the task even challenging.

In response, the designers innovatively adopted modular components to construct the space. The modular approach maximized the protection of environment while satisfying functional needs. Finally, the construction of the store was completed in just 60 hours.
Panalungtikan: This pop-up store was transformed from a narrow space, and was required to finish on-site construction in merely five days. At the beginning of the project, the designers envisioned a new space image that echoed with the surrounding neighborhood and community, and reconsidered the social boundary between people from the perspective of contemporary art and creative culture.
Inspirasi: ABSOLUT LAB is a global program of Sweden vodka brand Absolut, and this project was the first experiential store of ABSOLUT LAB. Renovated from an existing site, this pop-up store showcased a free and artistic lifestyle through a modular system. Drawing design inspiration from the Mobius Strip, the space created a fluid shopping experience and conveyed the brand's spirit of striving for excellence to Chinese consumers.
Durasi Proyék: The project started in May 2019 and finished in July 2019 in Shanghai, China.
Alur Operasi: The image of Absolut's typical bottles was refreshed in the space through new materials and forms. The multiple curved surfaces expressed a sense of infinity of the iconic bottles. Stainless steel, which features a sense of technology, endowed the space with a unique temperament. The material was hollowed out, producing an integration of lightness and solidness and creating open views in the space. The formal design of details fully manifested the characteristics of the brand.
Anggota Tim: Joyce Dong
Yue Qian
Wenhao Liu
Shijie Li
Ting-yu Chen
Krédit Gambar: YKS