Stamatakis Bakery Rebranding ku Antonia Skaraki

Karya Stamatakis Bakery Rebranding ku Antonia Skaraki nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Emas anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

EmasBungkusan· 2023

Stamatakis Bakery Rebranding

ku Antonia Skaraki

Klién: Stamatakis

Pamenang A' Design Award Emas dina Katégori Bungkusan

56,317

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #141269

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Stamatakis Bakery Rebranding

Litograf tina resep otentik jeung kenangan hiji imah. Nalika kue-kue anu pang dipikaresep papanggih jeung tradisi, ahli rasa jeung ritual kasenangan, anu salawasna muncul dina pikiran nyaéta sosok awéwé. Rasa otentik Eugenia, mawa kenangan émosional, resep-resep karajinan tradisional! Eugenia siga litograf, teu kantos sarua, teu kantos kaluar tina cetakan. Teu aya cetakan pikeun Eugenia sabab manéhna nyaéta kasarupaan indung.

Pangakuan

Ngeunaan A' Design Award Emas

Stamatakis Bakery Rebranding mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. Stamatakis Bakery Rebranding diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Stamatakis Bakery Rebranding nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Eugenia is like a lithograph, never the same, never taken out of a mold. There are no molds for Eugenia because she is our mother. The one who -through the mystagogy of taste and the ritual of pleasure- gave birth to creation. The one that brings all the memories of our home. The creator.
Diménsi & Bungkusan: Paper Box Width 160mm x Depth 160mm x Height 70mm
Paper Box Width 240mm x Depth 240mm x Height 70mm
Paper Box Width 280mm x Depth 320mm x Height 70mm
Paper Box Width 320mm x Depth 320mm x Height 70mm
Paper Box with window Width 80mm x Depth 80mm x Height 190mm
Tag: Rebranding, packaging design, bakery
Téknologi Produksi: The range of packages created using the technic of engraving.
The main heroine is Evgenia, mother of the owners of the bakery.
The range of packages include boxes in several sizes. Coffee cups, bags, napkins and more.
Tantangan Desain: The aim was to create the logo and packaging design for the Stamataki bakery. The challenge was to capture in an original way, the tradition of a company with successful recipes that were passed down from generation to generation.
Due to the nature of the business, the target audience cannot be specified in a specific way.
Panalungtikan: There was no research for this project
Inspirasi: It started with a blessing. The touch of a ritualistic stamp that Eugenia used to put on top of her breads, just before putting them in the oven. It is truly a blessing to be a creator, to be able to offer. And she loved taking care of others. Her red hair, intricately made every day. She was never careless, her liveliness and her red bow, trademarks. If she was a piece of nature, she would be the cobs rustling in the wind.
Durasi Proyék: he project started in May 2020 in Athens and finished in October 2021 in Athens, and was exhibited in Crete in June 2021.
Alur Operasi: All the bows used, are from recycled material. The bows are from paper scraps, taken from the original packaging when cut for production. Instead of throwing away the leftover papers, we are reusing them as a final touch. The packaging only uses black ink and the bows red pantone color, resulting in fewer use of ink.
Patén: No Patents
Anggota Tim: creative director: Antonia Skaraki
art director: Andreas Deskas
Krédit Gambar: Image No#1 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#2 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#3 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#4 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#5 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)