Artem Luxury Watch Straps Kemasan ku Joel Derksen

Karya Artem Luxury Watch Straps Kemasan ku Joel Derksen nyaéta pamenang anu dihormat pisan tina 2022 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2022

Artem Luxury Watch Straps Kemasan

ku Joel Derksen

Klién: Studio Otherness

Pamenang A' Design Award Perunggu dina Katégori Bungkusan

15,879

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #139454

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Artem Luxury Watch Straps Kemasan

Artem Luxury Watch Straps mangrupa desain kemasan anu dijieun pikeun tali arloji anu ditujukeun pikeun para kolektor. Bungkus luarna bisa disurung pikeun némbongkeun kotak jero tina vélum buram anu muka di sisina ngagunakeun segel flap. Aya busa di jerona pikeun nahan tali sangkan tetep dina posisina. Bentukna anu kotak sarta sculptural nonjolkeun sisi anu tajem jeung precision teknis. Foil stamping sarta kertas warna kalabu jeung royal blue méré tampilan anu éféktif tur teknis. Struktur ieu dirarancang pikeun némbongkeun produkna sacara jelas waktu dibuka.

Pangakuan

Ngeunaan A' Design Award Perunggu

Artem Luxury Watch Straps Kemasan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Artem Luxury Watch Straps Kemasan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Artem Luxury Watch Straps Kemasan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Artem Straps is an Australia-based company with a vision of redefining watch straps for the passionate collector. Artem’s brand experience honours the intense perfectionism of the founding team and their ambition to be seen as the Aston Martin of watch straps.

The brand takes a refined and technical approach, with a bright royal blue and soft greys. The logo and monogram take cues from the buckle design, with automotive curves and considered contrasts.
Diménsi & Bungkusan: 80mm W x 20mm D x 270cm L
Tag: Packaging, watch, jewelry, premium, luxury, branding, lifestyle, netherlands, australia
Téknologi Produksi: Foil stamping, foam insert, GF Smith papers (Grey, Royal Blue), and frosted vellum box.
Tantangan Desain: The overall project was quite smooth - with the biggest challenge being quality assurance and colour matching in paper selection and box quality.
Panalungtikan: Research involved competitor analysis - both in branding and in packaging experience. Key competitors focused on machismo or affordability. Artem instead chose to create an atmosphere of mystery and reverence.
Most watch strap competitors focused on cost efficiency in their packaging, stepping away from a luxury experience. However the top-end watch brands (Blanc Pain, Rollex) all created incredible unboxing experiences, which we used as a baseline for the Artem packaging.
Inspirasi: The engineering sensibility of the brand inspired a blocky and sculptural approach to the packaging, one that showcased the sharp edges and technical perfection of the brand. Shadow play and how the product would showcase on Instagram and in unboxing videos also drove key structural considerations.
Durasi Proyék: 4 months, Netherlands
Alur Operasi: Cover slides off, revealing velum inner box. Velum inner box opens on the side with typical flap seal
Anggota Tim: Creative Director: Joel Derksen
Krédit Gambar: Photographer: Ingmar Swalue