Karya Jelly Tea Layanan Kadaharan Fungsional ku Ziqing Lv nyaéta pamenang anu dihormat pisan tina 2022 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Layanan.
PerungguLayanan· 2022
Jelly Tea Layanan Kadaharan Fungsional
ku Ziqing Lv
Klién: Zhejiang University
Pamenang A' Design Award Perunggu dina Katégori Layanan
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #132516Désain
Ngeunaan Jelly Tea Layanan Kadaharan Fungsional
Jelly Tea nyaéta hiji layanan kaséhatan sarta sistem kadaharan fungsional pikeun karyawan kantor ngora. Jeli ieu dijieun tina téh Cina sarta tina tutuwuhan anu dipaké boh salaku kadaharan boh salaku ubar. Genep varian geus dihasilkeun, unggal-unggal miboga éfék jeung rasa nu husus. Mesin vending ngamungkinkeun produk bisa dicandak gancang, sedengkeun program mini mobile nawarkeun pameuli online sarta kaulinan basajan. Pamaké ngalengkepan tugas mingguan, saperti olahraga unggal poé atawa waktu sare leuwih awal, pikeun muka eusi kaulinan jeung hadiah salajengna. Tujuanana nyaéta pikeun ngarojong kabiasaan séhat jangka panjang sarta lain ngan saukur pikeun kabutuhan sagawayah.
Pangakuan
Ngeunaan A' Design Award Perunggu
Jelly Tea Layanan Kadaharan Fungsional mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Jelly Tea Layanan Kadaharan Fungsional diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Jelly Tea Layanan Kadaharan Fungsional minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- This is a system for workplace youth healthy tea jelly product. The product system has designed the tea jelly to meet users' immediate health preservation needs and the service design to support users to keep healthy habits for a long time. First, functional food form innovation, using Chinese medicine and food homologous materials as jelly raw materials. Second, gamification forms good living habits. The products purchased by users are not only tea jelly, but also long-term health preservation experience.
- Diménsi & Bungkusan
- 50*50*20mm/A box of four, one 25 grams/80*80*80mm/Chinese tea ingredient extraction and jelly production
- Tag
- regimen, health, Chinese tea, service design, youth, gamification, functional food
- Téknologi Produksi
- The production technology and method of tea jelly are relatively mature. According to a few special methods can extract the effect component in the tea, for instance ultrasonic auxiliary enzymatic method, microwave method, also can retain the aroma of a few plants through the method such as embedding method.
- Tantangan Desain
- The challenge is the extraction of the functional components in tea jelly. How to efficiently and completely extract the nutrients and maintain the tea flavor is the difficulty of the project. The creativity lies in the design of the game mechanism. Different from the traditional way of health preservation, which only fixes health problems after discovering them, the game design makes health preservation go deeper into the daily life of young people and enables users to maintain long-term health habits through interesting ways.
- Panalungtikan
- Food health and services research to help young people stay healthy. The methods of user research were questionnaire survey, interview and model analysis, and about 200 target subjects were investigated. Aiming at the three health questions that users are most concerned about: staying up late, drinking and accumulating food, as well as the two cycles of immediate health and long-term health. Using advanced tea extraction technology, six kinds of products were produced. Each one has a specific effect and taste. Product reviews have shown that the regimen is acceptable to young people.
- Inspirasi
- There is a unique phenomenon in the current Chinese consumer market that people born between 1995 and 2000 are the main group buying health care products online. And the market size of functional food is gradually expanding. The study found that none of the functional foods on the market are made from traditional Chinese herb and food. In addition, the root causes of young people's ill health are anxiety at work and lack of healthy living habits.
- Durasi Proyék
- This project was started in Ningbo, China from November 2020, and was iterated in September 2021 in Hangzhou.
- Alur Operasi
- Build a gamified health system. Tea Jelly improves users' health. Vending machines are energy stations for users to obtain products in a timely manner. Mini program is a boot camp that provides convenient online shopping and fun games. Over the course of a week, users complete the system's tasks, such as exercising 30 minutes a day or going to bed and getting up early. After completing the mission, you can unlock more game content and physics rewards.
- Anggota Tim
- Ziqing Lv
Yue Wu
Jiangping Zhou
Can Zhu
Jintao Nie
Qiuning Wu
Ning Zou
Cheng Yao
Disponsoran
Jelajah Saluareun Designers.org
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