Luckinfo Ocean Refreshing Base Serum Bungkusan ku Wai Ho Cheung

Karya Luckinfo Ocean Refreshing Base Serum Bungkusan ku Wai Ho Cheung nyaéta pamenang anu dihormat pisan tina 2022 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2022

Luckinfo Ocean Refreshing Base Serum Bungkusan

ku Wai Ho Cheung

Klién: Luckinfo

Pamenang A' Design Award Perunggu dina Katégori Bungkusan

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Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #131384

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Luckinfo Ocean Refreshing Base Serum Bungkusan

Beungeut kotak tetep minimal sareng ketat, sedengkeun ilustrasi gelombang dicitak di handapna pikeun gema sareng bahan laut. Hiji bagian tina ilustrasi kakeunaan di handap pikeun enrich beungeut bulak, kitu ogé attracting pamaké pikeun muka kotak. Botol ieu frosted di luhur pikeun transit ngaleungit tina tutup bodas mutiara ka bagian transparan, kitu ogé nutupan campuran mendung bisa kabentuk bari oyag; botol kaca tetep jelas di handap pikeun nembongkeun titik biru unik ku téhnologi sedimentasi titik-titik minyak.

Pangakuan

Ngeunaan A' Design Award Perunggu

Luckinfo Ocean Refreshing Base Serum Bungkusan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Luckinfo Ocean Refreshing Base Serum Bungkusan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Luckinfo Ocean Refreshing Base Serum Bungkusan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: On the outer packaging, the surface of the box remains minimal and rigorous, in order to carry out the brand image. The wave illustration is printed inside the box, which echoes with the marine ingredients. Due to the oil droplets sedimentation technology, there is a light blue droplet at the bottom. User needs to shake and to mix the liquid before using, then droplet will split into tiny drops. Therefore, there are numerous of little waterdrops in the illustration to correspond with the scenario.
Diménsi & Bungkusan: Width 50mm x Depth 50mm x Height 95mm
Tag: Packaging, Serum, Moisturising, Repairing, Softening, Cosmetics, Skincare, Oil Droplets Sedimentation Technology, Luckinfo, Ocean
Téknologi Produksi: The lid is pearl white semi-spheric to correspond with the droplet. As the lid is not the perfect sphere, a light blue ribbon is inserted to cover the neck. On the bottle, it is frosted at the top to transit the vanish from the white lid to transparent part on bottle, as well as covering the cloudy mixture might formed whilst shaking; the glass bottle remains clear at the bottom to show the blue droplet.
Tantangan Desain: As the brand image tends to be minimal and scientific, the challenge is to find the balance of being subtle to consist of the brand image, as well as being eyes-catching and attractive to match the online market and the target audience groups.
Panalungtikan: The main target audiences are youngsters born between 1995-2000 at the online market in China. The packaging design trends rely on eyes-catching packaging, Morandi-colour tones and illustrated appearance.
Inspirasi: The product is inspired by the Thalassotherapy, with the main ingredients mostly from ocean, including Jeju lava seawater. Therefore, the illustration on the box refers to famous Japanese Ukiyo-e, ‘The Great Wave off Kanagawa’ to emphasise the theme. In addition, the functions of the serum are moisturising, repairing, and softening, the main colour tone is pastel blue.
Durasi Proyék: The project started in March 2019 in Shenzhen and finished in April 2019 in Shenzhen.
Alur Operasi: With the special cutting on the folding box, a portion of the illustration exposes at the bottom, to enrich the pale surface at the first sight, as well as attracting users to open the box. With the gap trimmed on the box, users could see the bottle instantly once they have opened the box. The bottle of serum is made of glass frosted at the top, so the user can see the change of the droplet while they shake the bottle.